Iowa Puts $5M EcoDev Budget Up for Grabs
Mon., Apr. 22, 2024
By Kevin McCauley
The Iowa Economic Development Authority is looking for a firm to handle its $5M annual strategic marketing and communications budget.
Missy Edwards Speaks for Shein
Mon., Apr. 22, 2024
By Kevin McCauley
Missy Edwards Strategies represents Shein Technology Group, the Los Angeles arm of the embattled Singapore-based “instant fashion” retailer.
Edelman handles Viking Holdings, the river and ocean luxury cruise line that plans to raise $1B via an IPO priced in the $21 to $25 per share range.
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Any way you slice it, the tech sector had a tough year. While 78 firms appeared on our 2023 list, for 2024 that number has slid to 63. • Health Firms Post Paltry 2.6% Growth in '23 |
Consumers who once demanded convenience now require consistent, multi-channel experiences that cater to them at every point. Brands must have a clear, audience-appropriate, and channel-specific voice across all platforms.
RVD Communications, a New York-based PR, influencer marketing and brand building agency, is acquired by Band of Insiders... An NCSolutions consumer sentiment survey finds that 55 percent of respondents would be more likely to try a product if it’s marketed as being aligned with a healthier and more sustainable lifestyle... IPG Mediabrands launches its Climate Action Accelerator Program.
BackBay Communications takes on Finovate for PR and media relations services for its FinovateSpring 2024, FinovateFall 2024, and FinovateEurope 2025 events... Taft Communications picks up PosiGen, which provides renewable energy and energy efficiency solutions for underserved communities... rEvolution lands PR and marketing AOR status for the ICC Men's T20 World Cup 2024, international cricket championship.
Colorado is accepting the qualifications of PR firms, ad agencies and marketing services companies that are interested in working for The Centennial State.
Employees at U.S. companies are experiencing high levels of burnout, but managers are lagging behind when it comes to their awareness of the problem
Commentary
The techniques deployed by OJ Simpson's defense team in the 'trial of the century' served as a harbinger for those used by Donald Trump... People worry about the politicization of medical science just as much as they fret about another pandemic, according to Edelman Trust Barometer... Book bans aren't restricted to red states as deep blue Illinois, Connecticut and Maryland challenged at least 100 titles in 2023.
Derris promotes Lisa Frank, who founded the brand consultancy along with Jesse Derris in 2013, to CEO... PAN Communications brings on Bristol Whitcher Rice, Nik Barkley and Chris Nardone as VPs... Pace University hires J&J's Zachariah Hosseini as CMO and VP for university relations.
If your firm took part in O’Dwyer’s 2024 Rankings, there’s still time for it to appear in the profile section of our big May Rankings Issue.
Crowe PR is forming a strategic alliance with brand consultancy Movetic... SKDK founding partner Bill Knapp is inducted into the Association of Political Consultants Hall of Fame... SixSpeed, an independent creative marketing agency, acquires KC Truth, a media and creative shop.
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View 2024 rankings of PR firms
