Burson-Marsteller’s London office is providing crisis PR support to Costa Cruises, the unit of cruise ship giant Carnival that saw one of its large luxury ships run aground off Italy on Jan. 14.
New York Times front page on Jan. 15 shows the Costa Concordia aground off Italy.
Images of the Costa Concordia tipped on its side in shallow water have run consistently in global media since the accident. Six people have been confirmed dead and more than a dozen are missing, including a Minnesota couple, of 4,234 passengers aboard.
Costa Cruises president Gianni Onarato in the late afternoon Jan. 14 expressed “our deep sorrow for this terrible tragedy that devastates us,” saying his statement came later in the day because he had been on the nearly Island of Giglio “close to the rescue operations.”