Mammogram Mess: Weighing in on the mammogram controversy sparked by this week's recommendation to scale back regular screening for certain women, Zeno Group's Heather Gartman says the confusion created "will not lead to better outcomes."
The hyper-focus on social media in recent industry tomes, Mackey says, isn't relevant to him because most key bloggers in tech industries are journalists and analysts targeted by "old-school PR," anyway.
Zdanowski says that Eastern Europe clients go to London seeking both corporate and financial counsel and recognize the importance of the London market to communicate more broadly. But the exchange seems to end at media interest.
6 Lessons 4 S.M.: Levick's Dallas Lawrence goes over six social media lessons that executives should know, including tolerance of S.M. marketing is increasing, S.M. is the search engine of choice for many, and Twitter's growth is flat-lining.