By Greg Hazley
Next Fifteen Communications Group, which owns Text 100 and Bite Communications, among other units, said fiscal-year results will be in-line with expectations despite "continuing uncertainty."
The conglomerate said the formation of a new digital communications agency has led to business with Virgin America, YouTube, Google and Cisco, among other clients, and noted it will make an announcement about the new firm on Sept. 1 ahead of its fiscal year-end results to be released Oct. 19.
The solid results will come despite that investment in the new firm, along with a "loss-making acquisition" made during the year, the company said.
Next Fifteen’s fiscal year ended July 31, capping a calendar period that saw it make several moves in the PR sector, including the acquisitions of M Booth & Associates and Upstream Asia, a majority stake in D.C.-based 463 Communications, and the creation of a consumer PR unit for its Lexis PR division in London.
On its second-half results, chairman Will Whitehorn said the company has seen "improved momentum" despite the continuing uncertainty.
Whitehorn said its strong balance sheet allows for "selective acquisitions."
He also noted that NF’s agencies were not exposed when the U.K. government cut back its PR spending, which was a blow to rival firms in the country.
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