CalSTRS, the large pension system for California teachers which paid out $8.6 billion as of mid-2009, is looking for pitches to provide overall PR and public affairs support via RFP.
The 97-year-old California State Teachers' Retirement System, the second-largest public pension fund in the country, wants pitches for work including media relations, speakers' bureau, publications, internal communications, representation in Sacramento, member outreach, and other public affairs tasks.
The Los Angeles Times reported March 16 that CalSTRS' $130-billion investment portfolio lost more than a quarter of its value in the recent recession.
A contract for up to two years is planned.
Runyon, Saltzman & Einhorn of Sacramento is the incumbent.
To qualify, firms must have been in business for the last three years and have strategic communications experience with a "significant" public policy issue in that time frame.
Proposals are due April 8.
Download the RFP (PDF). |