By Kevin McCauley
Steve Marino, who guided BP's digital strategy at Ogilvy PR during the Gulf oil crisis, is now senior VP and director of MSLGroup's digital/social media practice.
He will lead strategy for MSLGroup and across agencies such as Kekst & Co., TMG Strategies and PBJS marketing operation.
At Ogilvy, Marino was senior VP at its 360 Digital Influence unit. Earlier he worked at AKQA in Washington. He has run campaigns Texas Instruments, M&M Mars, Mayo Clinic, Kellogg, Mercedes-Benz and Nissan.
Marino reports to Jim Tsokanos, MS&LGroup's president of the Americas, and Renee Wilson, managing director/New York and northeast region president.
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