By Greg Hazley
Publicis today reported a 23% rise in fourth quarter revenue to 1.56B euro. For the full year 2010, profit soared 30.5% to 526M euro.
Maurice Levy, CEO of the Paris-based ad/PR conglomerate, owner of PR agency MSLGroup, said growth showed a “marked acceleration” in the fourth quarter, compared with the year’s overall mark of 8.3%.
Levy said the results have “put an end to the impact of the global financial crisis,” adding that the company has “emerged from this difficult context considerably stronger.”
In North America, Levy noted a “remarkable turnaround” as revenue ticked up more than 24% to 2.6M euro for the full year, bolstered by digital. In Q4, North America was up 25.2% to 683M euro.
European ’10 revenue, which was battered in 2009, increased 11.5% from 2009 to 1.8M euro.
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