By Kevin McCauley
Finn Partners has picked up an executive visibility, thought leadership and content marketing outreach work from Marsh Inc. the big insurance broker.
Peter Finn’s operation is to use its ties with business and trade press plus digital/social media expertise to position Marsh’s leadership in front of top journalists and editors to enhance the firm’s position as the leader in the risk management arena.
Dan Prince, global director of marketing & communications at Marsh, praised FP’s “innovative approach to client programming and dedication to financial services.”
Alicia Young, managing partner at FP, heads the account. FP is slated to become an independent unit within Ruder Finn Group later this year.
Marsh has more than 24K staffers and is part of March & McLennan Cos. |