By Greg Hazley
NBC Universal corporate communications VP Joe Libonati has been tapped by Principal Communications Group as a partner in a new East Coast outpost for the Los Angeles-based entertainment PR firm.
Libonati exits NBCU as VP of corporate communications and media relations after a six-year stint. E takes the title of managing director, PCG East, this week.
He was previously a VP at I/D PR and started out at entertainment powerhouse PMK in New York.
PCG was set up by former Universal Pictures communications SVP Paul Flug and solo PR practitioner Melissa Zukerman in 2006.
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