By Greg Hazley
Gannett Co has hired Maryam Banikarim as senior VP and chief marketing officer, a new position at the media combine. The former NBC Universal senior VP/integrated sales marketing takes a seat on Gannett's management committee.
Gracie Martore, Gannett's COO, says Banikarim "understands how a media company can be an effective marketing partner for its clients, which is key to our solutions bases sales efforts."
Banikarim, 42, looks forward to being a part of Gannett's "transformation strategy."
Prior to NBCU, Banikarim ran her own consulting business with clients such as Time Warner, Bacardi and Deutsch Bank.
She was publisher at Macmillan Publishing, general manager at CitySearch, account planner at Turner Broadcasting and account manager at Young & Rubicam.
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