Alan Kercinik, who led the Mars Chocolate account for North America as executive VP at Weber Shandwick, has moved to Ogilvy PR Worldwide in Chicago as EVP of its cross-practice Strategy+Planning unit.
Kercinik, who handled the M&M’s Pretzel launch last year and was director of engagement for North America at WS, was previously with Zeno Group and Arc Worldwide. He started out at Hill & Knowlton and also has personal blogs at alwaysjacked.com and thirtymag.com.
At Ogilvy, Kercinik reports to Jennifer Scott, global managing director for the S+P practice.
Ogilvy is owned by WPP. WS is part of Interpublic.