By Kevin McCauley
American Airlines has upped Andy Backover, managing director of corporate communications, to the VP slot that Roger Frizzell held until he exited in October.
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The five-year AA veteran takes command of media relations, social media, customer/internal communications, CSR and publishing.
At AA, Backover handled communications for the approval/launch of joint ventures with British Airways, Iberia and Japan Airlines. He also directed the growth of AA’s Facebook and Twitter activities.
Before entering the airline business, Backover was director of corporate media relations at AT&T. He worked for 13 years as a journalist at USA Today, Denver Post and Fort Worth Star- Telegram.
Weber Shandwick does PR for the Fort Worth-based carrier.
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