By Kevin McCauley
Howard Bragman, who launched Bragman, Nyman, Cafarell and Fifteen Minutes PR, is now vice chairman of Reputation.com.
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Michael Fertik, the site’s founder and CEO, called Bragman the "hands-down, the brightest and most respected voice in the public relations industry."
Bragman understands that "Reputation.com is a necessary arsenal in the PR toolbox—the Internet puts every person and every business on a global stage and they must adapt," according to his statement.
Reputation.com, is backed with venture funding from Bessemer Venture Partners, Kleiner Perkins, JAFCO, Floodgate and August Capital.
Bragman, who once worked in Burson-Marsteller’s Los Angeles office, sold BNC, now PMK/BNC, to Interpublic in 2000.
He launched Fifteen Minutes in 2005. Bragman will continue as chairman of Fifteen Minutes. He turned over the CEO reins to Bill Harrison on Oct. 3.
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