By Kevin McCauley
W2O Group has acquired Austin’s VM Foundry, web and application development specialist, which is being merged with the San Francisco-based healthcare/technology firm’s existing digital offerings to create W2O Digital.
Jim Weiss, CEO of W2O, called Austin a “hub of talent and innovation in digital and online media.”
W2O president Bob Pearson set up W2O’s Austin outlet after he left Dell four years ago. That office has 60 staffers and is slated to hit the 100 mark by 2014.
W20 Digital is to serve as a “think tank and learning center” for the firm’s clients. It will be focused on core digital media disciplines, including analytics, search and agile online content creation.
Weiss said in a statement that it’s “essential to have state-of-the-art innovation-driven digital expertise and capacity, particularly because of the ever-increasing transition of the Fortune 1,000's media spending to online, mobile and social media.”
He believes the “fire power and digital chops of a company such as VM Foundry is exactly what we need to stay competitive in the future."
Jim Eustace, founder of VM Foundry; Pearson; Tony Esposito, CFO, and Dave Mihalovic and Jamie Peck, managing directors and veteran of digital firm Rosetta, comprise the leadership team of W20 Digital. |