By Kevin McCauley
DKC Public Relations has launched DKC Incite, an event marketing and production unit, headed by Kelly Markus.
Markus |
She has more than 17 years of experience in the consumer, corporate, entertainment and non-profit sectors.
Markus was executive producer at Markus Daly Ryan, which has done work for Coca-Cola, New York Wine & Food Festival, Anheuser Busch and Univision.
Earlier, she was creative coordinator at MJM Creative Services (multi-media events for IBM, Pfizer and American Express)
DKC says its Incite arm will offer creative/concept development, production schedule management, scenic/audio/lighting/graphic design, as well as on-site logistics including venues, permits, rentals, talent sourcing and programming.
The operation will create events such as pop up stores, sponsor activations, concerts, festivals, launch parties, runway shows, mobile tours, galas and premieres.
Sean Cassidy, DKC president, says Incite also will work on brand-building programs and “create a major added value” to clients. |