Invest Atlanta, the economic development entity for the city, is reviewing its six-figure PR account as its contract with Finn Partners winds down.
IA released an RFP on Sept. 28 calling for pitches through Oct. 10.
Twelve firms submitted proposals for the account in a competitive review last fall. Finn Partners has worked with Atlanta-based Wilbert News Strategies, which handles local program research.
IA wants a firm to develop and execute a strategic PR program support its three goals – distinguishing Atlanta among investors and the public, promoting IA’s services to companies and organizations, and creating a wider understanding of the authority.
Bill Cronin, VP for IA who is handling the review, said Finn’s contract expires in November.
View the RFP (PDF).