By Kevin McCauley
Peter Fasano, a former social media manager at Coca-Cola, has joined Social@Ogilvy as senior VP and head of its social media/solutions activities in Atlanta. He reports to Mickey Nall, managing director of Ogilvy PR’s outpost in that city.
At Coke, Fasano established the soda company’s Facebook, Twitter and YouTube presence and handled mega-events like the 2008 Vancouver Olympics, 2010 Super Bowl and 2010 South Africa World Cup match.
Most recently, he was client partner at Dachis Investments and social media strategist for Fidelity Investments, Allstate, DeVry University and Target.
Ogilvy is part of WPP.
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