Ogilvy PR Worldwide has launched Espresso, a service that will offer “big brand thinking” and measurable results” for start-ups and emerging brands.
Espresso offers brand narrative and messaging through media exposure and influencer relations at an “affordable and flexible cost structure.”
Luca Penati, managing director of Ogilvy’s global tech practice, says Espresso was developed with direct feedback from the start-up and venture capital.
Rock Health, a San Francisco firm that supports digital health entrepreneurs, is among Espresso’s charter clients.
Espresso info is available at https://www.ogilvypr.com/en/practices/technology
Ogilvy Targets Start-Ups
Tue., Aug. 20, 2013
By Kevin McCauley
Category: PR Firms
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