Nick Ashooh, who led communications for AIG through the financial crisis and bailout and who left the top PR slot at Alcoa in July, has taken a senior role at APCO Worldwide.
Ashooh steered AIG's PR through its tumultuous financial crisis run and government bailout and left the insurance giant for Alcoa in early 2010, guiding the global aluminum producer as VP of corporate affairs for the past three years.
At Washington-based APCO, he takes a senior director, corporate and executive communication, role. CEO Margery Kraus said he'll be based in Washington, starting Oct. 1, but will counsel APCO clients across the global firm. She noted Ashooh's experience in corporate communications "in highly complex corporate environments during times of significant business change and in highly regulated industries."
Ashooh also held posts at American Electric Power, Niagara Mohawk Power, media company Paramount Communications, and Public Service of New Hampshire. He has also led PR groups The Seminar and The Wiseman.
APCO is the number two independent PR firm with $121.8M in revenue last year.
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