MWW has hired Alan Cohen, a 25-year pro in the PR, marketing, human resources and leadership training sectors, as VP-talent acquisition.

His job is to grow the Top 10 independent Jersey-based firm’s prospective talent pool by bolstering external branding and fostering development of the firm's culture throughout its office network.

MWW CEO Michael Kempner believes staff development and quality recruitment programs are at the core of the PR business.

Cohen is founder of Acts of Balance Executive Coaching & Training, a firm that sharpens leadership and presentation skills. He’s the author of "Those Difficult Talks for PR Pros," a book focuses on conflict resolution strategies.

Cohen has done stints The Broadway League, Scholastic Inc., Serino Coyne Advertising & PR and Rogers & Cowan.