The engineering research and technology development agency of Texas A&M is on the hunt for an outside firm to develop a strategic communications plan leveraging its 100th anniversary in 2014.
The Texas A&M Engineering Experiment Station wants a PR plan to reflect on its contributions to engineering and technology and communicate its "relevancy" as it enters a second century of service, according to an RFP.
The state agency, known as TEES, focuses on five areas: energy/environment; transportation/infrastructure; health/safety; informatics and the knowledge economy, and national security.
The internal and external marketing and communications plan to be developed will promote TEES through PR, PA, government relations and other means, including the target date for its anniversary – Aug. 25, 2014 – coinciding with the opening of the state's 2015-16 legislative session.
A five-month contract from is expected.
Proposals are due Dec. 13.
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