AMC Entertainment Holdings, the Kansas-based, Chinese-owned movie theater chain, has engaged ICR for PR and financial communications counsel ahead of its $370M initial public offering.
AMC, the No. 2 theater company with 343 outposts in the U.S. behind Regal Entertainment Group, said Dec. 2 it plans to offer more than 18.4M shares in the $18-20 range.
ICR senior VP Jessica Liddell and senior managing director Brad Cohen handle the AMC account at Norwalk, Conn.-based ICR.
AMC is also taking the unusual step of offering shares without fees to members of its customer loyalty program, Stubs, on a limited basis.
China entertainment company Dalian Wanda Group bought AMC in 2012 for $2.6B.
AMC slates a New York Stock Exchange listing under the symbol AMC.
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