erik hawkinsonErik Hawkinson, who was VP/global head of marketing for pharmaceutical/diagnostics giant Roche, is now at WCG.

As managing editor, he will grow the digital offerings of the San Francisco-based Top 4 independent firm.

Hawkinson, who also worked at Novartis and Bayer, helped establish Roche’s initial e-commerce site.

Chris Deri, WCG president, said Hawkinson will “contribute directly to our ‘next experience’ offerings for clients when they engage patients, providers and payors anywhere in the world.”

WCG has offices in New York, Austin, Los Angeles and London. It’s part of W20 Group, which was founded by Jim Weiss.

Hawkinson wrote a blog post today about his return to agency life at wcgworld.com.