New Orleans' tourism marketing organization wants to hear from firms to promote the city via social media on a six-figure contract.
The New Orleans Convention and Visitors Bureau and the New Orleans Tourism Marketing Corp., working together as New Orleans Tourism, have released an RFP for social media AOR to play a key role in and complement its overall PR and advertising efforts.
The tourism entities have set a goal to increase visitor spend to $7B by 2018 and add 33K more jobs in the sector. They envision year-round social media efforts with a heavy emphasis on the cyclical low-occupancy periods of summer, early winter and mid-week year-round.
Budget is set at $300K for the account.
Current firms on the New Orleans tourism roster include Deveney Communications, FSC Interactive, Communify, Dentsu America/360i and Spears Consulting.
Proposals are due Sept. 4. View the RFP (PDF).
Have a comment? Send it to 
No comments have been submitted for this story yet.