Washington State University in on the hunt for PR counsel to burnish the online MBA program of its College of Business with a national campaign.
The program earned the coveted top slot in U.S. News & World Report for "best online graduate business program" and the university wants to capitalize on the designation.
A national media relations campaign, speaker tour and thought leadership messaging are all expected to be included for the $100K PR assignment.
The university released an RFP on April 2 open through April 15.
The RFP is available for download through the state's procurement system.
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