California's tourism promotion juggernaut is running an RFP process for a strategic communications campaign to promote the importance of the sector to decision makers and elected officials.
Visit California wants an agency to use the media and other venues for the public affairs campaign to position travel and tourism's overall image "by raising perceptions of the $106B California tourism industry around the globe."
Budget is set at $110K.
A one-year contract is expected. Proposals are due July 10.
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