paydayThe well-funded Silicon Valley Community Foundation is calling for proposals to advocate for policies to curb payday lending, the high-interest loans that target low-income workers.

The foundation, which is supported by a large bulk of Facebook shares donated by Mark and Priscilla Zuckerberg, released an RFP open through Sept. 30 and calling for support of its "economic security strategy," a two-pronged approach that includes financial education and anti-payday lending policy advocacy.

The RFP urges respondents, whether they be non-profits, public sector agencies or other entities, to partner with PR or law firms to tackle the problem in San Mateo and Santa Clara counties.

"In our two-county region there are wide disparities between those who enjoy financial well-being and those who do not," reads the RFP, which notes payday lenders offer a "short-term solution [that] can quickly spiral out of control."

The foundation notes that cash-checking and payday loan outlets now outnumber Starbucks and McDonald's in number of outlets.

View the RFP (link, PDF).