The Warren County Tourism Department, the tourism authority for upstate New York’s Warren County, which includes the Lake George area in the Adirondacks, is looking for a company to provide broadcast and digital media buying services.

The Warren County Tourism Department

The DOT is looking for an agency that can provide these services so as to “strategize, implement, negotiate and purchase” broadcast and digital media spots for the consumer market.

The scope of the requested services includes purchasing seasonal broadcast media, identifying media buying opportunities, tracking ROI, providing a successful media strategy and consulting and collaborating with Warren County Tourism Department as needed, as well as other criteria.

Timeline for the services is slated to commence on January 1, 2017 and terminate on December 31.

The Warren County Tourism Department’s annual media buying budget has been allocated for up to $1 million.

Proposals are due by 3 p.m. on October 25 and must be mailed to: Julie Butler, Warren County Human Services Building, 3rd Floor, 1340 State Route 9, Lake George, NY 12845.

The RFP can be downloaded here (PDF), which includes a two-page addendum file issued today.