Rally Adds Two Principals

Shayna Englin

Los Angeles-based issue advocacy firm Rally has appointed two communications strategists to its leadership ranks, Shayna Englin and Latia Curry, who will now both wear the tile of principal.

Englin joins the agency from petition website Change.org, where she was North America managing director. Prior to that she was managing director at Omnicom’s public affairs and strategy shop Mercury. For seven years she ran her own public affairs outfit, Englin Consulting, which was acquired by Mercury in 2013. 

Curry has been stationed at Rally since 2014, where she has held the position of director. She was previously a senior director of partner engagement and special initiatives at the U.S. Fund for UNICEF. Prior to that, she was a special projects director in the communications office of former New York Governor David Paterson.

Latia Curry

Curry also held communications roles at The Coca-Cola Company, SS+K and PowerPact, and founded her own communications firm, Statement, which she led for nearly five years.

Curry and Englin will now lead Rally’s portfolio of projects and will help grow the agency’s client roster. Both will be based out of the firm’s Los Angeles headquarters and will report to president Felix Schein.

Rally’s clients include NARAL Pro-Choice America, NBC Universal, Reddit and Rock the Vote. The agency, which was founded in 2011, maintains a second office in San Francisco.