City of Santa Maria Department of Recreation and Parks

Santa Maria, CA’s Department of Recreation and Parks has issued a request for proposal for qualifying marketing agencies that can implement a long‐term marketing plan that promotes the city’s character as well as elevates awareness of its parks and recreational public works within the community.

The Santa Barbara County DPR wants an agency that can create and develop a comprehensive marketing plan, recommend market strategies, define target markets for activities, programs, events and establish quantifiable marketing goals. Qualifying agencies should also be able to monitor and assess how the DPR is communicating and marketing to the public as well as how it is presented in the local media, while establishing new avenues for communication and coverage opportunities.

Proposals should be mailed to Sheila Hastings, Recreation and Parks Department secretary, at 615 S. McClelland Street, Santa Maria, CA 93454.

Deadline for RFPs is 3:00 P.M. PST on March 31.

View the RFP (PDF).