J Public Relations has tapped Tom Dietz as account director to lead nine properties for The Ritz-Carlton and Palms Casino Resort, Las Vegas.

Kristin Moller & Tom DietzKristin Moller & Tom Dietz

Dietz has worked at PMK*BNC and R&R Partners, where he headed up the Las Vegas tourism account as well as blue-chips such as American Express and Anheuser-Busch.

The addition of Dietz is part of push to elevate and expand the executive leadership for the hospitality, travel and luxury lifestyle PR agency.

Ali Lundberg & Jessica RothschildAli Lundberg & Jessica Rothschild

Senior VP Ali Lundberg, based in Los Angeles, has been promoted to executive VP and charged with overseeing the agency and clients such as InterContinental Los Angeles Downtown, Visit Newport Beach and projects for Aulani, a Disney Resort & Spa.

At J PR’s New York office, Kristin Moller becomes senior VP and Jessica Rothschild is now senior account supervisor.  Client work for the two includes Grand Hotel Tremezzo, 17 Ritz-Carlton Hotels & Resorts and Jumeirah Hotels & Resorts.

“JPR’s ongoing success as one of the fastest-growing travel PR firms in the country is largely because we are a culture-first agency,” founding partner Jamie Lynn Sigler told O’Dwyer’s.

J PR comes in at #7 on O’Dwyer’s ranking of top travel PR firms with $6.8 million in 2016 net fees.