Marketing and branding services agency The Halo Group has been named agency of record for children’s magazine Kids Discover. 

Kids Discover

Kids Discover is an educational publisher of nonfiction material aimed at children between the ages of 6 and 14, through a library of print titles, iPad apps and digital library access. The publisher’s flagship magazine offers topics for K-8 education organized into 10 different subject areas for the purpose of getting children excited about reading and learning.

The New York-based publisher was founded in 1991.

The Halo Group has been charged with leading an integrated branding campaign for Kids Discover, and will work to position the brand as a vital learning resource for K-8 classrooms through brand strategy, marketing and creative services.

New York-based Halo Group, which was founded in 1994, was acquired in May by Long Island-based agency Didit.