515 W. North Shore Dr., Hartland, WI 53029
Agency Statement: Charleston|Orwig is a strategic communications consultant serving leading and emerging brands. We’re involved with every aspect of the food system—from agriculture through processing and distribution to the point of retail. Our business is divided into two complementary disciplines:.
REPUTATION MANAGEMENT: Building, strengthening and protecting an organization’s image (managing crisis as necessary) through the development of strategic programs with an emphasis on sustainability and corporate social responsibility.
INTEGRATED MARKETING: Creating demand, building brands and developing long-term value through the use of strategic marketing communications based on an audience-focused, “solutions-neutral” approach that delivers measurable results.
So is everything we do food system related? Not entirely. To the extent that our involvement with food has refined our reputation management and integrated marketing skills, we selectively apply that expertise in other arenas as well.
It’s just that food will always remain our focused passion.
Lyle Orwig, Mark Gale, Marcy Tessmann, partners
Association of Equipment Manufacturers (AEM)
ARM & HAMMER
Bayer Environmental Science
Dairy Business Assn.
Dairy Business Milk Marketing
Dairy Cattle Reproductive Council
Dairyland Seed Co., Inc.
Farm Journal Agricultural Foundation
Grain Systems Inc.
Hy-Line North America
Illinois Soybean Assn.
National Pork Producers Council
Novartis Animal Health
Pfizer Animal Genetics
Potawatomi Bingo Casino
Professional Dairy Producers of WI
United Soybean Board
US Wheat Associates
Virginia Tech University