Luckie Strategic PR
Owned by Luckie & Company
600 Luckie Drive, #150, Birmingham, AL 35223
Consumer lifestyle public relations, social media strategy, blogger outreach, consumer products, fashion, food, health care, home furnishings, home and garden, restaurants, travel, as well as crisis prevention and response.
Luckie & Company employees: 150. (PR, digital and social specialists: 7). Founded: 1953.
Agency Statement: Luckie Strategic PR is a nationally ranked consumer lifestyle digital PR firm.
• We’re storytellers for national consumer brands.
• We create conversations about those brands through news media, blogger outreach, strategic partnerships, digital innovation and social community management.
• We generate thousands of high-profile stories a year for our clients in national and local media, along with blogs and social networks.
• We’ve helped our clients generate double-digit sales increases despite a challenging economy.
• We’ve helped other clients preserve their sales through our brand protection programs.
• We have passion for the consumer brands we lead, and we deliver a solid return on investment.
Luckie Strategic PR Team Experience: Airborne Dietary Supplements, AHCC Immune System Supplements, ASPCA, Bayer Advanced, Bayer Advanced Natria, Bayer Properties, Bolthouse Farms Creamy Yogurt Salad Dressings, Bom Dia Beverages, Books-A-Million, BRIO Tuscan Grille, Captain D’s, Caribou Coffee, Contrex Natural Mineral Water, CedarSafe Natural Closet Liners, Colonial Properties Trust, Cross Creek golf shirts, Dean’s Dip, Deamerz All-Natural Sleep Solutions, Fuji, Guier Fence, Hershey’s, Horizon Organic Eggs, Huddle House, Kagome Fruit, Lawn Doctor, Kirkland’s, LouAna Cooking Oils, Lowe’s Home Improvement, Little Debbie Racing, Little Debbie Snacks, Marie’s Dressings, McCormick & Schmick’s Seafood Restaurants, Nike, No Nonsense Socks, Norfolk Botanical Garden, Pet Promise, Pita Pit, Purina Petcare, Sherpa Pet Group, Solantic Walk-in Urgent Care Centers, SquidSoap by Airborne, Ringling Brothers and Barnum & Bailey Circus, Sta-Green fertilizer, Subway, Sunbelt Snacks & Cereals, The Summit shopping centers, Vigoro fertilizer, Wing Zone, and Whole Foods, among others.
Where We Land Coverage:
National and local media and in thousands of blogs:
ABC, American Way, Better Homes and Gardens, Cosmopolitan, CNN, The Early Show, E! ESPN Radio, FOX News Channel, FOX & Friends, TheFrugalGirls.com, Good Housekeeping, Good Morning America, Health, HGTV, Hallmark Channel, Hip2Save, JoeGardener.com, Ladies' Home Journal, Martha Stewart Living Radio, Money Pit Radio, MomCentral.com, Money, MSN, MSNBC, NBC, Newsweek, The New York Times NPR, Perez Hilton, Rachael Ray, Reader's Digest, Scripps News Service, SheKnows.com, Spirit, Time, Today, Travel Channel, Univision, USA Today, The Wall Street Journal, Woman's Day, Woman's World, Yahoo and local media outlets throughout the country.
David Griner, VP; Leigh Anne Monitor, sr. media relations specialist; Lois Coker and Catie Farrell, social media specialists; Molly Folse, digital content strategist; April Wilson, digital content coordinator; Sherri Hodges, reporting coordinator
Alabama Tourism Department
Bayer Advanced lawn and garden products
BRIO Tuscan Grille
CareSpot Immediate Care
JAWS home cleaning products
Little Debbie Snacks
The Summit Birmingham lifestyle shopping center
Vanderbilt University Athletics