665 Broadway, Suite 1200, New York, NY 10012
212/941-1414; fax: 212/334-2131
Food, beverages, nutrition, health & wellness & food issues management.
Employees: 20. Founded: 1991.
Agency Statement: Pollock Communications is an independent PR and marketing communications agency that offers cutting edge expertise for food, nutrition, health & wellness and beverage clients. Founded in 1991, Pollock pioneered communications for the functional food movement, creating some of the major food trends of the past 10 years including making tea the healthy drink of the new millennium and making chocolate a healthy indulgence. We know how to capitalize on emerging health & wellness trends in a credible way, with media, consumers and health professionals. Our knowledge of the latest research and science in the health & nutrition arena and our understanding of food policy enables us to deliver actionable consumer and market insights and practical health & lifestyle wellness benefits for brands and commodities.
Our staff includes Registered Dietitians with on-air and editorial experience who can address the health & nutrition issues that are top-of-mind for today’s editors and reporters — including those who serve as trusted “watchdogs” for family gatekeepers. We have developed innovative social media programs to reach the key consumer, health & wellness influencers online. Over the last two decades, Pollock has cultivated long-term relationships and trained a network of spokespeople, including media Registered Dietitians and celebrity chefs who are available and ready to deliver key messages for a variety of our clients in broadcast, print and social media.
Supermarket Registered Dietitians enjoyed a culinary farm-to-fork experience at Natirar Farms organized by Pollock Communications on behalf of Unilever soft spread brands.
Louise Pollock, president
Ajinomoto Food Ingredients, LLC
American Society of Hypertension
American Society for Nutrition
Brassica Protection Products, LLC
Cranberry Marketing Committee
Dairy Management, Inc.
PepsiCo Global Nutrition Group
Prestige Brands: PediaCare, FiberChoice and Beano
Purdue Products: Senokot and Colace
Tea Council of the USA
Unilever Brands: Promise, Country Crock and I Can’t Believe It’s Not Butter!
USA Rice Federation
Winning Combination: Vitamints and BodyLogix