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O'Dwyer's Inside News of Public Relations & Marketing Communications - Technology PR: Nov. '14
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Fri., Nov. 28, 2014
TransCanada Splits With Edelman
By Kevin McCauley
energy eastTransCanada dropped Edelman following widespread reports that the independent PR firm is waging a "smear campaign" to win support for the controversial Energy East Pipeline project.
Category: Crisis Communications
Fri., Nov. 28, 2014
Cayman Islands Tourism Rolls PR, Ad Review
By Greg Hazley
caymanThe tourism entity for the Cayman Islands is planning a review of its tourism PR and creative advertising accounts.
Category: RFPs
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Today's Poll:
Bill Cosby needs to:
Lay low
Do an interview
Let his lawyer talk
Push back
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Snapshots - 10/17/08
Weber Shandwick
Wed., Nov. 26, 2014
1M+ Raised at CPJ Dinner in NYC
By Jack O'Dwyer
CPJ AwardeesMore than $1 million was raised last night at a black-tie dinner of the Committee to Protect Journalists at the Waldorf-Astoria.
Category: Media News
Wed., Nov. 26, 2014
Getting Cleantech Through its Awkward Teen Years
By Matt Stewart
Matt StewartNot so long ago, cleantech was mired in a troubled childhood.  Efficiency bored consumers into a coma, solar was expensive, biofuels were always years away from production, electric cars caught fire.
Category: Technology PR
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Nov. 24, 2014
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Tue., Nov. 25, 2014
Glover Bags $160K Kazakhstan Business
By Kevin McCauley
kazakhstanGlover Park Group has picked up a three-month $160K representation contract from energy-rich and human rights-poor Kazakhstan.
Category: Foreign government
Tue., Nov. 25, 2014
A.T. Kearney Reviews PR
By Kevin McCauley
at kearneyA.T. Kearney has released an RFP covering the estimated $500K US/international PR budget of the management consultancy.
Category: RFPs
Tue., Nov. 25, 2014
NYT Names Innovation Czar
By Kevin McCauley
kinsey wilsonThe New York Times has named Kinsey Wilson editor for innovation and strategy, a new position. He will join the paper in February.
Category: Media News
Tue., Nov. 25, 2014
Olympic Museum Project Mounts Bid for PR Firm
By Greg Hazley
olympicsThe multimillion-dollar US Olympic Museum slated for development in Colorado Springs is looking to add a PR firm to its team.
Category: Entertainment & Sports PR
Tue., Nov. 25, 2014
A Hamlet-like Decision and a PR Teaching Tool
By Arthur Solomon
solomonThe O'Dwyer site has an interesting poll regarding what action Bill Cosby should take regarding the allegations against him.
Category: Crisis Communications
Tue., Nov. 25, 2014
Cosby and the Non-Answer
By Ronn Torossian
torossianBill Cosby's worries are not about rape allegations beyond the statute of limitations. They are about public scorn and the collapse of an iconic image built over nearly six decades.
Category: Crisis Communications
Tue., Nov. 25, 2014
PRSA Offers $225 "Black Friday" Bonus to New Members
By Jack O'Dwyer

Black FridayPR Society of America, in a year-end membership drive, is offering membership benefits worth $225 to those who sign up by Nov. 30.

Category: PRSA
Tue., Nov. 25, 2014
Reyes Rolls Back to Tesla as Comms Chief
By Greg Hazley
ricardo reyesCorporate tech PR veteran Ricardo Reyes is returning to carmaker Tesla Motors to head communications.
Category: Corporate Communications
Tue., Nov. 25, 2014
PR Links of the Day
By Greg Hazley
Advice For PR People: How not to cold pitch (E. Spiers) 
Crisis What leaders need to know in crisis comms. (S. Karabell) 
Sports Sony does not plan to renew FIFA sponsorship contract(Reuters) 
Sports FIFA faces 'years' to rebuild reputation (Wash Post) 
Food/Bev How Budweiser lost Millennials (The Atlantic) 
Entertainment Publicist Nanci Ryder discusses ALS diagnosis(THR) 
PR Cosby leaked story about daughter's drug prob to kill showgirls story (NY Post) 
Crisis Ferguson prosecutor gave bizarre press conference(HuffPost)
Category: PR Links
Tue., Nov. 25, 2014
Creston Sees First Half Gains
By Greg Hazley
crestonLondon-based marketing conglomerate Creston reported today half-year revenue for the period ended Sept. 30 rose five percent to £37.3M ($58.6M).
Category: Marketing Communications
Mon., Nov. 24, 2014
Financial Writers Tweak Christie, Marijuana, Herbalife at 2014 'Follies'
By Greg Hazley
folliesThe New York Financial Writers Association skewered Bank of America, Chris Christie, Pimco, the marijuana boom, and Herbalife, among other targets, at the group’s annual Financial Follies Nov. 21 at Manhattan’s Marriott Marquis.
Category: Media News
Mon., Nov. 24, 2014
Northrop Grumman Adds PR Duo
By Kevin McCauley
northrupNorthrop Grumman has recruited Vic Beck and Faith Jennings for PR duties in its aerospace systems operation.
Category: Corporate Communications
Mon., Nov. 24, 2014
Sipkins Exits Sony Pictures
By Kevin McCauley

charles sipkinsCharles Sipkins, who joined Sony Picturres Entertainment in 2013 as executive VP/chief communications officer from Sard Verbinnen in 2013, has quit.

Category: Corporate Communications
Mon., Nov. 24, 2014
Healthcare NGO Seeks PR Help
By Kevin McCauley
aheadAhead of the Curve, a Los Angeles non-profit that promotes healthy living and preventative care programs in the US and Dominican Republic, is looking for a firm to work on a probono business.
Category: Healthcare PR
Mon., Nov. 24, 2014
Blog: Murdoch Gets Close Shave at News Corp.
By Kevin McCauley
rupert murdochRupert Murdoch is losing his iron grip on News Corp. as evidences by shareholder revolt, which is receiving big play in Australia and UK but scant coverage here.
Category: Media News
Mon., Nov. 24, 2014
Motorsports Pro Darnell Dies
By Kevin McCauley
Denny Darnell, an influential and long-time PR voice in the NASCAR circuit, died Nov. 22. NASCAR remembers Darnell as a "PR institution."
Category: Sports
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Nov. '14 Technology PR Magazine

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2014 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Services & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
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rankings17 of Top 25 PR Firms Grew in Double Digits in 2013
Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
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10. DKC, New York - $32,896,560
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