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O'Dwyer's Inside News of Public Relations & Marketing Communications - odwyerpr.com PR Firm Rankings: May '15
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O'Dwyer's May '15 PR Firm Rankings Magazine
May '15 Rankings Issue
O'Dwyer's PR Firm Rankings Magazine O'Dwyer's 2015 Ranking of PR Firms
Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 

  

Wed., May 6, 2015
Ex-Senator Coleman Lands Emirates Lobbying Push
By Kevin McCauley
 
emiratesNorm Coleman, who was Republican Senator for Minnesota, is lobbying for Emirates as the Middle East's biggest airline seeks to win more routes to the US.
Category: Foreign government
Wed., May 6, 2015
PRSA 2014 Revenues Dip Below 2006
By Jack O'Dwyer
 

barbourRevenues of PR Society of America dipped to $11,159,091 in 2014 from $11,405,304 in 2013 and are now below the $11,426,867 revenues of 2006. Society leaders and staff are mum on the results. Kathy Barbour is Society chair.

Category: PRSA
 
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Wed., May 6, 2015
PR Links of the Day - 5-06-2015
By Greg Hazley
 
Social Win the Internet or Lose Your Job: The life of a pro sports Twitter manager (Vice)
Healthcare Highly regulated, highly silent? (S. Golubchik) 
Infographic So you say you're a disruptor (GSG) 
Dark Side PR tactics used by industries with bad reputations (D. King) 
Content The reach, engagement and ROI of content marketing vs. native ads (K. Libert) 
Careers The do's and don'ts of applying for a PR internship (T. Barokas) 
Corporate BlackBerry CEO says company's reputation needs help(CBC) 
Sports Floyd Mayweather's publicist won't turn back on him(NYDN) 
Media Training Was that me you just introduced? (M. Lerch) 
Measurement How to engineer the perfect PR metric (J. Dougherty) 
Video The legacy of I.F. Stone (Knight Foundation)
Category: PR Links
Wed., May 6, 2015
Sard Verbinnen Guides Alexion's $8B Bid for Synageva
By Kevin McCauley
 
alexionSard Verbinnen is handling media for Alexion's $8.4B bid announced today for Synageva BioPharma Corp., the Lexington, MA, maker of treatments for rare diseases.
Category: Financial PR & Investor Relations
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Wed., May 6, 2015
Beck Takes Top PR Role with Investment Fund Trade Group
By Greg Hazley
 
matthew beckMatthew Beck, VP of strategic communications for Glover Park Group, has moved to the Investment Company Institute, the Washington trade group of mutual funds and other regulated funds, in a top PR role.
Category: Trade Associations
Wed., May 6, 2015
Davenport Heads Alpaytac DC Push
By Greg Hazley
 
rory davenportAlpaytac, the Chicago-based firm that works with Turkey's Washington embassy, has named Ogilvy alum Rory Davenport to manage its DC outpost.
Category: Public Affairs
Wed., May 6, 2015
Doorley, Longtime NYU PR Prof, to Elon University
By Jack O'Dwyer
 

john doorleyJohn Doorley, who was the founding director of New York University’s M.S. in PR and CC, will join Elon University, N.C., as a visiting professor.

 
Category: PR in Higher Education
Tue., May 5, 2015
Holland Hands Investment PR Pact to DCI
By Kevin McCauley
 
hollandNetherlands Foreign Investment Agency has signed Development Counsellors International to a three-year integrated marketing program worth $25K per-month.
Category: Foreign government
Tue., May 5, 2015
Burson Leads Team Oracle
By Kevin McCauley
 
oracleOracle has selected Burson-Marsteller to lead a WPP team to position the software/hardware giant as a leader in cloud computing.
Category: Technology PR
Tue., May 5, 2015
Mathis Exits S&P for Top Comms Slot at McGraw-Hill
By Greg Hazley
 
catherine mathisCatherine Mathis has left Standard & Poor's for the top communications slot at McGraw-Hill Education.
Category: Corporate Communications
Tue., May 5, 2015
PR Links of the Day - 5-05-2015
By Greg Hazley
 
Higher Ed Corinthian Colleges secretly funded DC think tanks, dark money efforts (Intercept) 
Food Panera CEO on push to banish artificial ingredients (AP) 
Food Panera: Better food or better PR? (Christian Science Monitor) 
Corporate Warren Buffett shows his Teddy Bear image has tough side (NY Times) 
Media Michael Powell says cable industry's reputation aided policy defeats (Variety) 
Projects Wyoming to spend $200K for PR for state capitol revamp (AP) 
Travel Kenya takes on its own worst enemy (M. Meyer)
Category: PR Links
Tue., May 5, 2015
Blog: Pen American Center Stands Tall With Award to Charlie Hebdo
By Kevin McCauley
 
charlie hebdoCritics are wrong to protest tonight's Pen American Center freedom of expression award to Charlie Hebdo, the French magazine attacked by Muslim terrorists.
Category: Public Affairs Commentary
Tue., May 5, 2015
Edelman Aids Sally Beauty in Possible Data Breach
By Greg Hazley
 
sally beautySally Beauty Holdings, the $3.8B beauty supplies retailer and distributor, has put on its crisis face as it investigates a possible second data breach in a year.
Category: Crisis Communications
Tue., May 5, 2015
Chubb Adds Edelman to Crisis Roster
By Greg Hazley
 
Global insurer Chubb has added Edelman to its roster of PR firms to aid companies in crisis.
Category: Crisis Communications
Mon., May 4, 2015
TPG Taps AbMac's Barrett
By Kevin McCauley
 
Luke BarrettLuke Barrett, senior VP at Abernathy MacGregor, has moved to TPG Capital private equity firm as external affairs director in New York.
Category: Financial PR & Investor Relations
Mon., May 4, 2015
Get Real, Carly
By Kevin McCauley
 
Carly for PresidentCarly Fiorina's run for President is nothing but an ego trip for a candidate with money and time on her hands.
Category: Public Affairs Commentary
Mon., May 4, 2015
Ortega Returns to B-M
By Kevin McCauley
 
Jorge OrtegaJorge Ortega, one-time head of Burson-Marsteller Mexico and Latin America regional chair, has returned to the WPP operation as executive VP & Miami manager director.
Category: PR Firms
Mon., May 4, 2015
Libya Axes Qorvis' $1M PR Pact
By Kevin McCauley
 
Libyan flagThe Government of Libya dropped its $1M one-year pact with Qorvis following an evaluation of the performance of the MSLGroup entity.
Category: Foreign government
Mon., May 4, 2015
Jackson Graduates from U. of Georgia
By Kevin McCauley
 
Tom JacksonTom Jackson, who has been VP-PA for the University of Georgia in Athens since 1988, is moving to the University of Georgia System, which represents 33 institutions in the state, as of Aug. 1.
Category: Associations
Sun., May 3, 2015
Slow Pace of Hamptons Eruv Litigation Worries Federal Judge
By Jack O'Dwyer
 

Kathleen TomlinsonJudge Kathleen Tomlinson, who is presiding over the dispute about the proposed eruv Jewish religious boundary in the Hamptons, expressed dismay at a hearing Feb. 26 that the five-year old battle may have years to go.

Category: Public Affairs
 
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2015 Editorial Calendar:
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O'Dwyer's PR Firm RankingsO'Dwyer's 2015 Ranking of PR Firms Released
Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
O'Dwyer's 2015 PR Firm Rankings

 
Top 10 PR firms for 2015:
1. Edelman, NY - $797,328,238
2. APCO Worldwide, D.C. - $118,112,600
3. Waggener Edstrom, Wash. - $106,676,000
4. W2O Group, San Fran. - $82,625,000
5. Ruder Finn, NY - $73,891,000
6. Finn Partners, New York - $52,796,000
7. MWW Group, NJ - $51,775,000
8. ICR, CT - $50,687,714
9. DKC, New York - $41,500,000
10. Zeno Group, New York - $39,921,576
 
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
 
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