Inside News of PR & Marketing Communications

Last Updated: Mon., Nov. 20, 2017 @ 5:34 pm

Legal Marketing Assn. Seeks to Raise PR Bar

Mon., Nov. 20, 2017

By Kevin McCauley

LMAThe Legal Marketing Assn., which has more than 4,200 members and representatives in 90 percent of the biggest 200 law firms, is looking for a PR firm to help it become a more vocal advocate for the profession.

Media Moves

Mon., Nov. 20, 2017

By Steve Barnes

Time WarnerJustice Department plans to file suit over AT&T/Time Warner deal... New York Times suspends White House star reporter Glenn Thrush for allegedly putting his hand on thigh of woman at bar while both worked at Politico....Washington Post hires Sarah Ellision of Vanity Fair...Wall Street Journal promotes Adam Horvath....Quartz snags New York Post's David Kaufman....New Yorker covers sexual harassment scandals on its cover.

Expanding Bandwidth in Tech Communications

Mon., Nov. 20, 2017

By Matthew Schwartz

Nov coverPushing product remains crucial, but tech clients are increasingly demanding their PR firms deliver more strategic communications.

NFL Resorts to Gimmicks to Save Ratings

Mon., Nov. 20, 2017

By Ronn Torossian

Ronn TorossianThe National Football League, in a desperate attempt to energize ratings and reignite a spark with its fans, has turned its attention to one of its most troubled properties: Thursday Night Football. (2 reader comments)

Wi-Fi Foes Battle Industry-Backed U.S. Laws

Mon., Nov. 20, 2017

By Jack O'Dwyer

MoveOn.orgGroups that oppose the spread of Wi-Fi and cellphone hardware are trying to stop bills before Congress that would block control of transmitters by cities.

Pay and Prestige for Women in PR Still Lags, Study Says

Fri., Nov. 17, 2017

By Steve Barnes

Global Women in PRA new study reveals that while women represent two-thirds of the global PR industry, 78 percent of CEOs in the top 30 PR agencies worldwide are men and they also occupy 62 percent of seats at the PR boardroom table.

Ex-NY Senator D'Amato Reps Somalia

Fri., Nov. 17, 2017

By Kevin McCauley

Al D'AmatoFormer New York Republican Senator Al D'Amato is repping terror-torn Somalia in its outreach to Congress and the US Government.

CooperKatz Says 'PR' Best Describes the Industry

Fri., Nov. 17, 2017

By Jack O'Dwyer

Anne GreenCooperKatz is committed to the term “PR” as the best descriptor of what its practitioners do, saying that the meaning of the term is evolving. (3 reader comments)

Havas Posts Flat Q3 Performance

Fri., Nov. 17, 2017

By Kevin McCauley

Yannick BolloreHavas Group reported a 0.2 percent dip in Q3 growth to $620M largely due to a 10.9 percent decline in organic growth in the UK, where Unilever and Pernod Ricard trimmed outlays.

Media Moves

Fri., Nov. 17, 2017

By Steve Barnes

SinclairSinclair gets an assist from the FCC... Koch Brothers offer financial support for Meredith's bid to buy Time Inc.... Tarbell.org takes aim at Big Pharma

WPP Hikes Pressure on Japan's ADK

Thu., Nov. 16, 2017

By Kevin McCauley

Martin SorrellWPP boss Martin Sorrell hiked the pressure on 25 percent-owned Asatsu-DK by rejecting to tender its shares to Bain Capital and threatening to increase his firm's stake to the 33 percent mark.

Crosswind Acquires Fellow Austin Shop

Thu., Nov. 16, 2017

By Jon Gingerich

CrosswindAustin-based communications agency Crosswind Media & Public Relations has acquired ATX energy, oil and gas PR shop Carmichael Communications & Consulting.

Jeavons Joins B-M’s Direct Impact Unit

Thu., Nov. 16, 2017

By Kevin McCauley

Kathy JeavonsKathy Jeavons, who has White House and PR firm experience, has joined Burson-Marsteller’s Direct Impact grassroots communications unit as executive VP. (1 reader comment)

News of PR Firms

Thu., Nov. 16, 2017

By Steve Barnes

Tai WingfieldWeber Shandwick hires Wingfield of Center for Talent Innovation to lead newly formed diversity, equity, inclusion practice…. O’Hara Project offers year of free PR to non-profit…. Burson-Marsteller makes move in Ethiopia.

Standing Out in a Noisy Space

Thu., Nov. 16, 2017

By Elizabeth Edwards

Elizabeth EdwardsHow technology marketers can use psychology to ensure their messages break through the deluge of media that consumers receive on a daily basis.

Dods Acquires 30% Stake in Social360

Thu., Nov. 16, 2017

By Kevin McCauley

Social 360 logoDods Group is shelling out $2.2M for a 30 percent stake in Social360, social media monitoring and intelligence outfit with offices in London and New York.

Content Marketing Commonplace Among Asset Management Firms

Thu., Nov. 16, 2017

By Jon Gingerich

smallThe use of content marketing is now nearly ubiquitous among the world’s largest asset managers, with most publishing new content on at least a weekly basis and across multiple channels, according to a recent report by BackBay Communications.