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O'Dwyer's May '16 PR Firm Rankings MagazineMay '16 PR Firm Rankings Magazine
Firms ranked overall with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.

  


Thu., May 26, 2016
Cellphone Radiation Causes Cancer in Rats--$25M U.S. Study
By Jack O'Dwyer
 

National Toxicology ProgramA $25 million National Toxicology Program study has found that exposure to cellphone radiation caused cancer in rats.

Category: Healthcare PR
Thu., May 26, 2016
Winthrop Univ. Seeks Marketing Overhaul
By Editorial Staff
 
winthropSouth Carolina's Winthrop University has cast a net for an agency with higher education experience to develop a marketing and branding strategy.
Category: RFPs
Thu., May 26, 2016
Perdue Farms Picks Staub for Senior Comms. Post
By Jon Gingerich
 
Andrea StaubPerdue Farms has named Andrea Staub senior vice president of corporate communications.
Category: Personnel Appointments
Thu., May 26, 2016
How Will the World Respond to ‘President Trump?’
By Joe Honick
 
Joe HonickDonald Trump has introduced himself as a virtual emperor who will single-handedly change the course of American history.
Category: Public Affairs Commentary
Thu., May 26, 2016
Sard, Joele Frank in $8.4B REIT Deal
By Editorial Staff
 
REITNew York REIT and The JBG Companies have engaged outside PR counsel for their $8.4B combination into a real estate trust in New York and Washington, D.C.
Category: M&A
Wed., May 25, 2016
rbb Rides Acquisition Wave with Ad Shop Addition
By Jon Gingerich
 

rbb Communicationsrbb Communications has acquired Miami-based ad and marketing company OutOfTheBlue Advertising.

Category: Marketing Communications
Wed., May 25, 2016
Monteiro Audits KPMG Communications
By Editorial Staff
 
Chris MonteiroChris Monteiro, chief communications officer and 18-year veteran of MasterCard, has moved to tax advisory giant KPMG in its top communications post.
Category: Corporate Communications
Wed., May 25, 2016
Layoffs Hit Vice
By Jon Gingerich
 
Vice NewsVice News, the video news division of Millennial-focused media company Vice Media, has slashed 15 staff positions in the U.S., as well as its entire U.K.-based editorial team.
Category: Media News
Wed., May 25, 2016
The First Meeting Between Seller and Buyer
By Art Stevens
 
Art StevensThe do's and don'ts associated with how to approach a first meeting between would-be agency sellers and buyers.
Category: M&A
Wed., May 25, 2016
Wall St. Journal on Cellphones Scratches Surface of EMR Threat
By Jack O'Dwyer
 

Wall Street Journal article on cellphone dangersThe Wall Street Journal May 23 spent 3,500+ words arguing whether cellphones should have warning labels—of course they should. Missed was the galaxy of pulsed radiation threats to all and especially children. (2 reader comments)

 
Category: Healthcare PR
Wed., May 25, 2016
Iraq Peace Group Gets Capitol Hill Representation
By Jon Gingerich
 
Peace Ambassadors for IraqPeace Ambassadors for Iraq has hired Logan International Relations to spread its message on bringing peace and reconciliation to Iraq.
Category: Lobbying
Wed., May 25, 2016
PR Firms Work Bayer's $62B Bid for Monsanto
By Editorial Staff
 
MonsantoBayer has engaged Finsbury and Hering Schuppener for PR support of its audacious $62B bid for agricultural technology company Monsanto.
Category: M&A
Wed., May 25, 2016
PR Links: Pharma Company Reputations; How the World Sees BREXIT; Another Life or Death Decision in News Biz
By Editorial Staff
 

Healthcare Pharma company reputation rankings (BI) 

Clients When big business gets in big trouble (S. Cody) 

Media Paypal founder funded suit against Gawker (Bloomberg) 

Economics How the world views BREXIT (APCO) 

Edits 9 ways to review and revise your writing (Poynter) 

Media Another life of death decision for the news business (L. DVorkin) 

Tools The power of video marketing (S. Thornton) 

Beauty/Fashion A PR case study on how Martial Vivot became the most famous men's hair stylist (HuffPost) 

PA US Chamber of Commerce's local influence in two maps (PRW) 

PA State Dept. report faults Clinton over email use (CNN) 

Entertainment Led Zeppelin attorneys accuse adversaries of PR stunt in trial (THR) 

Category: PR Links
Tue., May 24, 2016
Behavior Design Appoints Affect AOR
By Jon Gingerich
 

Behavior DesignNew York-based interactive design studio Behavior Design has hired Affect to launch its first PR program.

Category: News of Accounts
Tue., May 24, 2016
Lou Hammond Lands North American Properties
By Jon Gingerich
 
North American PropertiesNorth American Properties has hired Lou Hammond & Associates for community and media relations work.
Category: News of Accounts
Tue., May 24, 2016
The Dawn of Impact on ESPN Radio
By Sharlene Spingler
 
IMPACT sports talk radio on ESPNRubenstein PR staged a Dada-esque, surrealistic performance event to announce the debut of IMPACT, a new sports talk radio show on the ESPN network, with a unique flourish. (1 reader comment)
Category: Entertainment & Sports PR
Tue., May 24, 2016
CRF Calls in kglobal for Recall PR
By Editorial Staff
 
CRF Frozen FoodsCRF Frozen Foods, the Pasco, Wash.-based processor of frozen vegetables and fruits, has engaged kglobal for PR support as it faces a massive recall across 42 brand names over an outbreak of listeria.
Category: Crisis Communications

Today's Poll:
Bob McDonald compares VA wait lines to Disneyland
Sec. Robert McDonald, who compared VA wait times to lines at Disneyland, should:
Apologize
Resign
Defend himself
Move on
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2016 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
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December: Entertainment & Sports PR
 
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
 
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O'Dwyer's PR Firm RankingsO'Dwyer's 2016 Rankings of PR Firms
Firms ranked overall by '15 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
O'Dwyer's 2015 PR Firm Rankings

 
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
 
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
 
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