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Deadline for O'Dwyer's annual PR firm rankings:
Fri., Feb. 27
( PDF ranking form)
Thu., Jan. 29, 2015 Blog: Welcome to Vladimir's World By Kevin McCauley In his new book, Peter Pomerantsev outlines Vladimir Putin's dark vision of globalization, in which Russia plays off each faction against each other in order to gain advantage of the decadent West. Category: Government
Wed., Jan. 28, 2015 SkyMall Parent Crashes By Kevin McCauley The parent of SkyMall magazine is filing bankruptcy due to intense competition for the time of its once-captive audiences of airline passengers.
Wed., Jan. 28, 2015 Yahoo To Spin Off Alibaba By Kevin McCauley Yahoo CEO Marissa Mayer plans to spin off its remaining 15 percent stake in China's Alibaba's e-commerce operation into a new entity in her program to maximize shareholder value.
O'Dwyer's PR Magazine
Jan. '15 PR Buyer's Guide/Crisis Comms.
magazine, now in its 29th year, is the #1 publication for PR and marketing communications pros.
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January, 2015 Editorial Calendar:
PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Services & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
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How To Hire A PR Firm
By Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
By Fraser Seitel
It still makes great good sense for a
corporate buyer to be cautious before hiring a public relations agency. Read more...
Top PR Firms - 2014 Rankings
17 of Top 25 PR Firms Grew in Double Digits in 2013
Independent PR firms showed strong growth in 2013. Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
10. DKC, New York - $32,896,560
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
Deadline for O'Dwyer's annual
PR firm rankings: Fri., Feb. 27
( PDF ranking form)
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