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O'Dwyer's Inside News of Public Relations & Marketing Communications - odwyerpr.com PR Firm Rankings: May '16
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O'Dwyer's May '16 PR Firm Rankings MagazineMay '16 PR Firm Rankings Magazine
Firms ranked overall with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.

  


Fri., May 6, 2016
Park Strategies Promotes Polish Defense
By Jon Gingerich
 
Polska Grupa ZbrojeniowaA holding company comprised of Poland's state-owned defense companies has hired Park Strategies to support an increased NATO presence in Poland and communicate with Washington the defense needs of the country.
Category: Foreign government
Fri., May 6, 2016
Don’t Be in the Dark! Measure Your Radiation
By Jack O'Dwyer
 

Measuring radiationDangerous electromagnetic radiation—invisible and odorless—floods the environment, especially in cities, but it can be measured. Here’s how.

Category: Healthcare PR
Fri., May 6, 2016
Storytizing: A Communications Game Changer
By Bob Pearson
 
Bob PearsonAll models evolve. Often the change is imperceptible, but in today’s world, the three primal drivers of evolution — technology, science and culture — are shaping how we reach our customers faster than ever before.
Category: Technology PR
Fri., May 6, 2016
Givney Goes to BizCom
By Jon Gingerich
 

Morgan GivenyBizCom Associates has appointed Morgan Givney account manager.

Category: Personnel Appointments
Fri., May 6, 2016
NFL Continues to Bulk Up PR Team
By Editorial Staff
 
Natalie RavitzThe NFL, which made a splashy PR hired in January with the addition of Joe Lockhart, is bringing in News Corp. communications alum Natalie Ravitz in a senior VP role.
Category: Corporate Communications
Fri., May 6, 2016
Kekst Works Breach of Contract Suit in Telecom Deal
By Editorial Staff
 
dycomDycom Industries, the publicly traded telecommunications contractor, has enlisted Kekst and Company in its breach of contract suit against Quanta Services, after Dycom bought Quanta subsidiaries for $300M.
Category: Financial PR & Investor Relations
Fri., May 6, 2016
PR Links: Financial PR Spins a New Global Story; 5 Reasons Retainers Yield Better Results Than Projects
By Editorial Staff
 

Must Read Financial PR spins a new global story (Financial Times) 

Biz 5 reasons agency retainers yield better strategies than project work (L. Siegel) 

Careers How to find your PR niche (J. Sahin) 

PA The aspiring novelist who became Obama's foreign policy guru (NY Times) 

Careers 5 tips for perfect PR posture (Red PR) 

Category: PR Links
Thu., May 5, 2016
National Audubon Society Calls on Cloakroom
By Jon Gingerich
 
National Audubon SocietyThe National Audubon Society has retained Cloakroom Advisors for lobbying issues related to bird habitats.
Category: Lobbying
Thu., May 5, 2016
Glover Park Chief Smith to 21st Century Fox
By Editorial Staff
 
Chip SmithChip Smith, a veteran Democratic operative and founding partner and CEO of Glover Park Group, is leaving GPG for a corporate affairs and policy slot at 21st Century Fox.
Category: Corporate Communications
Thu., May 5, 2016
O&M Asia Pacific Announces New Leadership Team
By Jon Gingerich
 
Chris Reitermann Kent Wertime
Chris Reitermann, CEO of Ogilvy China, and Kent Wertime, COO of Asia Pacific, have been named co-CEOs of Ogilvy & Mather's Asia Pacific region.
Category: Personnel Appointments
Thu., May 5, 2016
Steps to Drive Lasting Change Within the Banking Industry
By Andrew Walton
 
Andrew WaltonCorporate culture is a firm’s DNA. Just as genetics influence who we are, a firm’s culture shapes an organization’s health, what it looks like and how it behaves.
Category: Financial PR & Investor Relations
Thu., May 5, 2016
Omnicom Acquires Healthcare Marketing Shop BioPharm
By Editorial Staff
 
Persinger, EgelandOmnicom has acquired BioPharm Communications, a New Hope, Pa.-based healthcare marketing shop led by pharmaceutical alum Jeff Persinger.
Category: Marketing Communications
Thu., May 5, 2016
Shouts of “Resign!” Greet Westhampton Library Board
By Jack O'Dwyer
 

Vote NoThe citizen uprising against the Westhampton, N.Y., library board continued at its April 13 meeting with demands that the entire board resign. Four of the five directors did so last year. (1 reader comment)

Category: Healthcare PR
Thu., May 5, 2016
Weber Shandwick Appoints Kerry Alum to Head Global Partnerships
By Jon Gingerich
 
Drew O'BrienDrew O’Brien, longtime senior aide to Secretary of State John Kerry during that politico's tenure in the Senate, has joined Weber Shandwick, where he will serve as EVP of global partnerships.
Category: Personnel Appointments
Thu., May 5, 2016
National Snags Shift
By Editorial Staff
 
Shift & National PR execsCanada's National PR has acquired Boston-based Shift Communications, the 13-year-old, tech-savvy firm with a diverse client roster and around $20M in annual billings.
Category: PR Firms
Thu., May 5, 2016
PR Links: How to Best Communicate with Shareholders; Pharma's Existential PR Problem
By Editorial Staff
 

chinaIR How to best communicate with shareholders (R. Ferracone)

Careers Why I started a PR firm (F. Strong) 

Healthcare Pharma's existential PR problem (S. Fleming) 

Int'l Some free PR advice for China (Barron's) 

Crisis How Chipotle's E. coli outbreak has brought the chain down to earth (Fortune) 

Finance Lehman Brothers lives on (Financial Times) 

Category: PR Links
Wed., May 4, 2016
Lockheed Martin Locks Up Lobbying Help for '17 Defense Budget
By Jon Gingerich
 
Lockheed MartinCommunications and lobbying firm TheGroup has been hired by aerospace and weapons systems giant Lockheed Martin for lobbying issues surrounding the 2017 defense budget.
Category: Lobbying

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O'Dwyer's PR Firm RankingsO'Dwyer's 2016 Rankings of PR Firms
Firms ranked overall by '15 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
O'Dwyer's 2015 PR Firm Rankings

 
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
 
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
 
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