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O'Dwyer's May '15 PR Firm Rankings Magazine
May '15 Rankings Issue
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Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 

  

Fri., Sep. 4, 2015
Sloane Aids Puerto Rico Bondholders
By Greg Hazley
 
prepaBondholders of Puerto Rico's electric utility have engaged Sloane & Company for communications support as they zero in on terms to restructure a large portion of the power entity's $9B in debt.
Category: Financial PR & Investor Relations
Fri., Sep. 4, 2015
Happy Labor Day: America's 157M Workers are Collectively the Most Productive in the World
By Robert Dilenschneider
 
dilenschneiderAs Labor Day—September 7th—approaches, it is clear that jobs and job creation will be one of the main topics of discussion over the next 15 months.
Category: Public Affairs
 
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Fri., Sep. 4, 2015
Pramana Adds Chelsea Clinton's Spokesman
By Greg Hazley
 
clintonKamyl Bazbaz, spokesman for Chelsea Clinton at the Clinton Foundation, is moving to tech PR firm The Pranama Collective.
Category: Technology PR
Fri., Sep. 4, 2015
20th Anniversary of US-Vietnam Relations Brings Closer Ties
By Dick Pirozzolo
 
pirozoloJuly 11, 2015 marked the 20th year since President Bill Clinton announced normalization of relations with Vietnam and, over the past two decades, the US and Vietnam have developed a relationship encompassing business and travel, as well as strong academic, cultural and foreign policy ties.
Category: Public Diplomacy
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'15 Directory
 
 
 
Fri., Sep. 4, 2015
Ogilvy Gets Sette for Research
By Greg Hazley
 
kerry setteKerry Sette, senior VP and director of consumer insights for Hill Holliday/Erwin Penland, has moved to Ogilvy PR to direct its New York-based research group as executive VP.
Category: PR Firms
Fri., Sep. 4, 2015
PR Links: Digital is always better; 7 elements of 'good' PR; Sex and violence don't sell...
By Greg Hazley
 

Comment Digital is always better (R. Koch) 

Marketing Why sex and violence don't sell (N. Torres) 

Travel Why some consider 'Brand Jamaica' a problematic idea (GVO) 

PR 7 elements of 'good' PR (T. Defren) 

Politics Trump's image up sharply among Republicans (Gallup) 

Sports Deflategate witch hunt damaged NFL, PR experts say (Boston Herald) 

Wikipedia Using Wikipedia as PR is a problem, but lack of a critical eye is worse (Phys)

Corporate Personalizing your corporate brand is like an award show (K. Bertram) 

Brands Lawsuit says Honest Company products dishonest about 'natural' claims (Consumerist) 

FoodBev Was the McWhopper campaign a McFlop? (K. Keegan) 

Logos Keep simple and carry on (L. Milverton)

Category: PR Links
Fri., Sep. 4, 2015
Abuses of Legal System on Display in Westhampton
By Jack ODwyer
 

Abuses of the U.S. legal system, including its ability to drown itself and the public in billions of words, frustrating normal communications, were on display last night at the Westhampton Beach trustees’ meeting.

 
Category: Public Affairs
Thu., Sep. 3, 2015
Missouri Seeks Firm to Spread STD, HIV Message
By Greg Hazley
 
missouriMissouri, where a court sentenced a man to 30 years in prison for spreading HIV, drawing national attention, is looking for an agency to guide a sexually transmitted dissease education and prevention campaign.
Category: RFPs
Thu., Sep. 3, 2015
Blog: Obama Works on Legacy Trifecta
By Kevin McCauley
 
President Obama seeks to build on his landmark Obamacare, Iranian nuclear deal achievements to cap a successful presidency.
Category: Public Affairs Commentary
Thu., Sep. 3, 2015
Judge Deflates NFL's 'Deflate-Gate' Ruling
By Arthur Solomon
 
Arthur SolomonA federal judge today rejected NFL commissioner Roger Goodell's decision to suspend quarterback Tom Brady in 'deflate-gate' debacle, handing a victroy to Americans wary of imperious rulers.
Category: Sports
Thu., Sep. 3, 2015
Stride Rite Laces Up PR Hunt
By Kevin McCauley
 
Stride RiteStride Rite, which has marketed children's shoes for more than 100 years, is looking for a PR partner, according to an RFI that it reportedly circulated
Category: consumer
Thu., Sep. 3, 2015
GE Names PR Pro Comstock First Female Vice Chair
By Kevin McCauley
 
Beth ComstockBeth Comstock, one-time VP-corporate communications at General Electric, assumed the vice chair slot on Sept. 1. She's the first female vice chair at GE.
Category: Corporate Communications
Thu., Sep. 3, 2015
FH's Carney Joins Guggenheim Partners
By Kevin McCauley
 
GuggenheimGerald Carney, a nine-year veteran of FleishmanHillard's financial and professional services offering, is joining Guggenheim Partners on Sept. 7 in Santa Monica as managing director and media strategist.
Category: Financial PR & Investor Relations
Thu., Sep. 3, 2015
Southampton Bows to "Blackmail" Says WHB Group
By Jack ODwyer
 

Arnold SheifferSouthampton Council members have been blasted for “caving to the threats and blackmail” of the East End Eruv Assn. and doing it in a secretive, underhanded way

Category: Public Affairs
Thu., Sep. 3, 2015
News Corp. Makes Brooks Return Official
By Kevin McCauley
 
News CorpNews Corp. confirmed Sept. 2 the return of Rebekah Brooks, who starred in the phone hacking scandal, as CEO of News UK effective Sept. 7.
Category: Media News
Thu., Sep. 3, 2015
'Best Deal We Could Get' Is Obama Victory???
By Joe Honick
 
President ObamaMr. President, you really mean the most powerful nation on this earth just had to leave a negotiation table satisfied with the 'best we could get?'
Category: Public Affairs Commentary
Thu., Sep. 3, 2015
Megabus Invites PR Pitches
By Greg Hazley
 
MegaBusDiscount bus service megabus.com wants to hear from PR firms for a retainer pact to expand its name among the public.
Category: RFPs
Thu., Sep. 3, 2015
PR Links: Barcelona Principles 2.0; Israel's PR Chief; Instagram for Marketers; Sony Altered NFL Film...
By Greg Hazley
 

Measurement The Barcelona Principles 2.0 (AMEC)

Int'l Israel's public diplomacy guru (Jerusalem Post) 

Crisis Sony altered 'Concussion' film to prevent NFL protests, emails show (NY Times)

Tools Instagram for marketers (H. Melamut)

IR Twitter launches IR blog (Twitter)

Int'l How an image can spark global action (Globe and Mail)

Crisis Handling a Crisis: Head Trauma and the NFL (A. Brunella)

Social Why B2B needs to embrace social media (R. Rayner)

Media Mail Online sues Gawker for defamation (Wash Post)

Category: PR Links
Wed., Sep. 2, 2015
Edelman Jumps 8.5% In Fiscal `15
By Kevin McCauley
 
Richard EdelmanRichard Edelman reports the No. 1 independent firm posted an 8.4 percent rise in global revenues to $833M for the fiscal 2015 year ended June compared to the 2014 period.
Category: PR Firms
Wed., Sep. 2, 2015
Blog: Bush's Desperate Tussle With Trump
By Kevin McCauley
 

Jeb BushDoes "Mr. Republican Establishment" Jeb Bush really want to jump into the mosh pit and tangle with PR master Donald Trump? That's a no-win situation.

 
Category: Public Affairs Commentary
 
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O'Dwyer's PR Firm RankingsO'Dwyer's 2015 Ranking of PR Firms Released
Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
O'Dwyer's 2015 PR Firm Rankings

 
Top 10 PR firms for 2015:
1. Edelman, NY - $797,328,238
2. APCO Worldwide, D.C. - $118,112,600
3. Waggener Edstrom, Wash. - $106,676,000
4. W2O Group, San Fran. - $82,625,000
5. Ruder Finn, NY - $73,891,000
6. Finn Partners, New York - $52,796,000
7. MWW Group, NJ - $51,775,000
8. ICR, CT - $50,687,714
9. DKC, New York - $41,500,000
10. Zeno Group, New York - $39,921,576
 
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
 
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