With the presidential election a year away, we can count on three things: an onslaught of campaign ads, hilarious Saturday Night Live candidate parody sketches, and a deluge of debate regarding the future of healthcare in the United States.
Marketing automation is a great way for communicators to drive brand awareness, and should be strategically integrated into all marketing and PR efforts, connecting everything you do in digital spaces for healthcare clients.
California blazed a trail when it legalized medical marijuana in 1996. Today, nearly half the country — 23 states and Washington, D.C. — permit medical marijuana use, and 11 of those have passed their legislation since 2010. However, controversy around the issue remains thick.
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