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O'Dwyer's Inside News of Public Relations & Marketing Communications - Financial PR/IR & Professional Svcs. PR: Aug. '14
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rankings17 of Top 25 PR Firms
Grew in Double Digits in 2013

Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.


Wed., Aug. 20, 2014
Ferguson PR Winners/Losers
By Fraser Seitel

Beyond that human tragedy of Ferguson, Mo., lies a nightmare of bad judgments and wrong decisions that hold PR lessons for any public official who finds him/herself enmeshed in a similar cauldron.

Category: Crisis Communications
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Wed., Aug. 20, 2014
WWD Runs Away from Conde Nast
By Kevin McCauley

Conde Nast is unloading its Fairchild Fashion Media trade magazine group, which is spearhead by Women's Wear Daily, to Penske Media Corp. in  $100M deal.

Category: Media News
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Aug. 18, 2014
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Wed., Aug. 20, 2014
Uber Taps for Plouffe
By Kevin McCauley
Uber taxi-hailing app has tapped David Plouffe, campaign mastermind of Barack Obama's two presidential wins, in its continued effort to bolster its image and hurdle regulatory roadblocks.
Category: Corporate Communications
Tue., Aug. 19, 2014
Ferguson Relies on Common Ground for PR Amid Unrest
By Greg Hazley
Common Ground PRThe City of Ferguson, Mo., under control of the Missouri National Guard after days of protests and unrest following a police shooting of an unarmed black teenager, has brought in an outside PR firm to keep up with the crush of media inquiries and coverage.
Category: Crisis Communications
Tue., Aug. 19, 2014
PR Links of the Day - 8-19-2014
By Greg Hazley
Food/Bev McDonald's confronts its junk food image as sales flag(C. Choi) 
Crisis Waffling lands PR firm Edelman in hot water (Guardian) 
Crisis Barometer rising: Edelman PR and trust (S. Israel) 
PA The VA's unreachable press shop (The Blaze) 
Measurement Don't call it 'measurement,' and 5 more ways to find the money for it (K. Paine) 
Careers If I interview for a social media post at a PR firm, what should I read? (Quora) 
PR 101 Reputation Management 101: Don't attack competitors(BGPR) 
Media NY Post comes up with biggest troll read of the summer(Slate) 
Careers The apprentice route to communications (J. Genova) 
RFP City of Lexington (KY), PR consultants (link)
Category: PR Links
Tue., Aug. 19, 2014
Army Chaplains Pray for PR Support
By Greg Hazley
chaplainThe Department of Army Chaplains has cast a net for PR support of a new communications plan across the military and major stakeholders.
Category: RFPs
Tue., Aug. 19, 2014
Israel, Gaza Consume 'Fantasy News'
By Kevin McCauley

economistIsrael and Gaza media are dishing out "fantasy news" coverage of the current conflict, according to a report in the UK's Economist headlined "propaganda war."

Category: Media News
Tue., Aug. 19, 2014
Conservation Int'l Names Goldthwaite CMO
By Greg Hazley
meg goldthwaiteMeg Goldthwaite, who led communications and marketing for the Clinton Bush Haiti Fund, has been named chief marketing officer for Arlington-based global environmental group Conservation International.
Category: Public Affairs
Tue., Aug. 19, 2014
Ad Guy Takes Creativity to Golin
By Kevin McCauley
timothy burnsTimothy Bruns, most recently creative director at JWT in New York, now has the same post in Interpublic's Golin's western region in Los Angeles.
Category: PR Firms
Tue., Aug. 19, 2014
FitzGibbon Closes Books on Anti-Chevron Push
By Kevin McCauley

chrevronWashington's FitzGibbon Media has terminated its subcontract with Brooklyn's McSquared PR, which organized an anti-Chevron campaign bankrolled by Ecuador as part of its long-running legal squabble over pollution in the Amazon.

Category: International
Tue., Aug. 19, 2014
PR Firms: You Can't Always Sell When You Want
By Art Stevens
Art StevensTo parallel the famous Rolling Stones song, "You Can't Always Get What You Want," PR firms may also not be able to sell when they want.
Category: PR Firms
Tue., Aug. 19, 2014
UAE's Flagship Airline Lands DC Rep
By Greg Hazley
michael jenningsAbu Dhabi-based global airline Etihad Airways has added Matthew Jennings in Washington in the new post of senior manager of public affairs as it expands in the US.
Category: Public Affairs
Mon., Aug. 18, 2014
East Africa Economic Push Seeks North America, Europe PR
By Greg Hazley
east africaEconomic development engine for East Africa funded by the several countries including the US is looking for PR agency support to reach North American and European media.
Category: RFPs
Mon., Aug. 18, 2014
Blog: Journal Blames Public Unions for Ferguson Riots
By Kevin McCauley
fergusonThe Wall Street Journal ran an editorial for the ages on Aug. 14 in which it blamed the chasm between the almost all-white Ferguson, Mo., police force with the town's majority black population partly on benefits of public employee unions.
Category: Public Affairs
Mon., Aug. 18, 2014
PR Links of the Day - 8-18-2014
By Greg Hazley
Big Picture Maneuvering in the age of hypersensitivity - thoughts on Edelman and others (G. Baron) 
Social 5 ice bucket envy filled people to avoid (D. Armano) 
Careers PR agency: Boutiques v large (G. Dietrich) 
Essay Exposing PR's weaknesses (H. Yaxley) 
Native Ads Native advertising is a force for good (J. Bell) 
Media Time Inc rates writers on how 'beneficial' they are to advertisers (Gawker) 
Takeaways 5 things I learned at the 20/20 social media summit(T. Arnold) 
Legal PR and patent suits: Bose v Beats (J. Hrycyszyn)
Category: PR Links
Mon., Aug. 18, 2014
Max Clifford's Shop Shutters
By Kevin McCauley
max cliffordUK-based Max Clifford Associates has shut down in the aftermath of celebrity publicist's Max Clifford conviction for indecent assaults on women and girls, according to a report in the Express.
Category: International
Mon., Aug. 18, 2014
Cantor Communications Director Lands at Purple
By Greg Hazley
rory cooperRory Cooper, communications director for ousted House Majority Leader Eric Cantor, has landed at Purple Strategies in Alexandria, Va., as a managing director.
Category: Public Affairs
Mon., Aug. 18, 2014
Sri Lanka Banks on Macks
By Kevin McCauley
sri lankaThe Central Bank of Sri Lanka has recruited Liberty International Group to help improve the reputation of its home country in the US.
Category: International
Mon., Aug. 18, 2014
Atlantic Mag Looks at 'So Many Women in PR'
By Jack ODwyer

women in prAtlantic mag's Olga Khazan has done a 3,766-word essay on the preponderance of women in PR that touches on many of PR’s opportunities, pressures and problems. 

Category: PR Ethics
Mon., Aug. 18, 2014
Link: NY Times on Edelman's 'Faux Pas'
By Greg Hazley
New York Times advertising columnist Stuart Elliott covers Edelman's efforts to correct two high-profile gaffes in recent weeks.
Category: PR Links
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2014 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Services & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
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August, Financial PR/IR & Prof. Svcs. PR
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Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
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'14 directory
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Top PR Firms - 2014 Rankings
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
10. DKC, New York - $32,896,560
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