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O'Dwyer's Inside News of Public Relations & Marketing Communications - Food & Beverage Public Relations: Mar. '15
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Tue., Mar. 3, 2015
Lumber Liquidators Pushes Back on '60 Minutes' Report
By Greg Hazley
llLumber Liquidators, which saw its share price plummet after a critical "60 Minutes" report about alleged health and safety failures in its flooring materials, has responded by questioning the news program’s methodology and blaming its financial woes on short-sellers.
Category: Crisis Communications
Tue., Mar. 3, 2015
Was Netanyahu's PR Play Worth It?
By Kevin McCauley
netanyahuIsrael's Prime Minister Benjamin Natanyahu speaks before Congress and then goes home to Israel. Damage done. Was it worth it?
Category: Crisis Communications
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Tue., Mar. 3, 2015
Gioia Takes H+K Latin America Helm
By Kevin McCauley
claudia gioiaClaudia Gioia, executive VP and head of Burson-Marsteller's Hispanic practice, will become president/CEO of Hill+Knowlton Strategies' Latin American group on April 1.
Category: PR Firms
Tue., Mar. 3, 2015
'Conscious Consumers' Call for Thoughtful Food PR Approach
By Greg Hazley
conscious consumerFood consumers concerned about source as much as price, brand and nutrition represent $200 billion, or about one-quarter, of the annual food sales market, according to a study by a joint venture of G&S Business Communications and rbb PR.
Category: Food & Beverage PR
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Tue., Mar. 3, 2015
O'Neill Heads IR, Comms for Health Net
By Greg Hazley
peter o'neillHealth Net, the publicly traded, Los Angeles-based HMO and healthcare services provider, has brought in Peter O'Neill in the new post of VP for IR and corporate communications.
Category: Corporate Communications
Tue., Mar. 3, 2015
Ex-Arkansas Senator Joins Venable
By Kevin McCauley
mark pryorMark Pryor, the Democrat who lost his seat to Tom Cotton in the 2014 election, has joined the government affairs practice of Venable.
Category: Lobbying
Tue., Mar. 3, 2015
Icahn Retreats from Gannett
By Kevin McCauley
gannettCorporate raider Carl Icahn cuts deal with Gannett in move that reduces takeover threat at $6B publisher of USA Today and 80 dailies.
Category: Media News
Tue., Mar. 3, 2015
Author to Lobby for National Anthem Day
By Marc Ferris
Star-Spangled Banner bookThough Americans may revere the The Star-Spangled Banner for its official status, most don't praise the tune and say they prefer America, the Beautiful.
Category: Public Affairs
Tue., Mar. 3, 2015
Mesquite Seeks Travel PR Recipe
By Greg Hazley
mesquiteMesquite, the Dallas suburb that boasts "Real. Texas. Flavor." and a professional rodeo, is looking for a tourism PR recipe.
Category: RFPs
Tue., Mar. 3, 2015
Confronting ISIS: The Ultimate PR Challenge
By Richard Nicolazzo
nicolazzoWhile the U.S. and its allies grapple with what to do militarily against ISIS, an equally important challenge is countering the terror organization'svpropaganda machine.
Category: Government
Mon., Mar. 2, 2015
Piston Pumps Up Lewis PR
By Kevin McCauley
lewisLondon-based Lewis PR has acquired Piston, a San Diego digital shop with 50 staffers, to bolster its analytics/creative offers and build scale in US.
Category: Technology PR
Mon., Mar. 2, 2015
Blog: Poor John Boehner
By Kevin McCauley
boehnerThe Wall Street Journal put the Speaker of the House John Boehner on notice today via a hard-nosed editorial railing about the GOP squandering its biggest majority since the 1920s.
Category: Public Affairs Commentary
Mon., Mar. 2, 2015
PR Plays Role in Making Sense of New Dietary Supplement Regulations
By Arielle Bernstein
bernsteinDietary supplements have come under fire from state agencies, raising questions about what role they play in healthcare. PR pros now have a duty to participate in this conversation.
Category: Healthcare PR
Mon., Mar. 2, 2015
US 'Indian Country' Hunts for Tourism PR Help
By Greg Hazley
aiantaThe New Mexico-based tourism entity for Native American tribal areas in the US has kicked off an agency search to burnish so-called "Indian Country" lands for travelers.
Category: RFPs
Mon., Mar. 2, 2015
PR Links of the Day - 3-02-2015
By Greg Hazley
PR 101 The publicist's survival guide for chaperoning clients (S. Prelog) 
Healthcare Ebola nurse slams hospital for using her for PR(Reuters) 
Crisis SeaWorld plans brand-repairing campaign (Orlando Sentinel)
Corporate Uber puts out magazine to make nice with drivers(Wired) 
Crisis Great lessons on rumor management and how to apologize(G. Baron) 
PR 101 How to do a PR pitch on LinkedIn (J. Dougherty) 
Social Ego, arrogance and twittercide - the olbermann eruption(T. Gable) 
Sports Pirates decry 'sickening' sight of terrorist wearing Pirates hat (CBS)
Category: PR Links
Mon., Mar. 2, 2015
Spunky Libraries Host 'Hot' Topics (But Not in Hamptons)
By Jack O'Dwyer

alaSpunky libraries, spurred by the American Library Assn., are hosting public discussions of topics such as the Muslim culture. Hampton libraries are ducking such a role so far.

Category: Public Affairs
Fri., Feb. 27, 2015
Koenig to Drive Porsche PR
By Greg Hazley
christian koenigChristian Koenig, former head of corporate affairs for German conglomerate ThyssenKrupp in North America, will roll to Porsche Cars NA next month as VP of PR.
Category: Corporate Communications
Fri., Feb. 27, 2015
Ketchum, Tourism Australia Top Adrian Awards
By Greg Hazley
adrianKetchum and client Tourism Australia took home PR "Best in Show" honors at the annual Adrian Awards of the Hospitality Sales & Marketing Association Feb. 23 in New York.
Category: PR Awards
Fri., Feb. 27, 2015
PR Jobs of the Week
By Greg Hazley
Communications and PR jobs from this week.
Category: PR Jobs
Fri., Feb. 27, 2015
PR Links of the Day - 2-27-2015
By Greg Hazley
Social Lessons from Social Media Week NY (E. Levit)
Politics Social media fail of the day: CPAC hastag gets hijacked(DW) 
Tools 5 tools to fuel your company's PR machine (D. Gerzof-Richard) 
PR It's time PR agencies got better at the their own publicity (Anonymous) 
Local Pious PR: Sam Singer enters the Holy War (SF Weekly) 
Viral PR firm takes blame for Mark McGrath death hoax (SF Examiner)
Viral Roman Originals courts media storm with #thedress(Drapers) 
Case Study How Bissell got moms talking (Adweek) 
Travel 5 tips for creating events that wow media, travel agents and planners (K. Barnes) 
Marketing On Millennial FOMO and how brands can be aces in a valley of jokers (S. Dubow) 
Int'l A partial accounting of the damage Netanyahu is doing to Israel (Atlantic)
Category: PR Links
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