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O'Dwyer's Inside News of Public Relations & Marketing Communications - O'Dwyer's Oct. '16 Healthcare & Medical PR Magazine
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Category: News of AccountsReturn to Latest News
Tue., Apr. 26, 2016
Coyne Dresses Up Babiators
By Editorial Staff
BabiatorsChildren's sunglasses brand Babiators has engaged Coyne PR to dress up its PR.
Category: News of Accounts
Tue., Apr. 19, 2016
C&W Books Global Duties for Newell Brands
By Editorial Staff
Newell BrandsCohn & Wolfe has won global consumer and B2B PR duties for Newell Brands, the Atlanta-based consumer products giant behind Sharpie, Paper Mate, Graco and Rubbermaid, among more than two dozen other brands.
Category: News of Accounts
Wed., Mar. 16, 2016
Bob Hope USO Picks Pollack
By Jon Gingerich
USOPollack PR Marketing Group has been retained by Bob Hope USO to raise awareness of the nonprofit and support ongoing issue management needs.
Category: News of Accounts
Fri., Jan. 29, 2016
Florida's Natural Pours Account to Exponent
By Editorial Staff
florida's naturalMinneapolis-based Exponent PR has picked up AOR duties for Florida's Natural fruit juices, following a competitive search.
Category: News of Accounts
Fri., Jan. 15, 2016
FH Sweetens PR for Russell Stover
By Editorial Staff
russell stoverConfectioner Russell Stover has brought in FleishmanHillard to mold its PR as AOR.
Category: News of Accounts
Tue., Jan. 12, 2016
P&G Books Quintet for Global PR
By Editorial Staff
Procter & GambleProcter & Gamble has earmarked five firms for various global PR duties among its myriad brands, following a review and companywide overhaul.
Category: News of Accounts
Thu., Dec. 10, 2015
Accounts: NextVR, Toy Industry Assn, Global Equity Int'l, Pamplona Capital...
By Greg Hazley
geniusNew business wins at Burson-Marsteller, The Halo Group, PCG Advisory Group, Havas PR, ReviveHealth, Darby Communications, Media Frenzy Global, PMBC Grop...
Category: News of Accounts
Wed., Dec. 9, 2015
Hue & Cry Hits Road with Relief Riders Int'l
By Greg Hazley
Relief Riders Int'lHue & Cry's NYC office will handle PR for the first relief ride on motorcyle across Rajasthan, India.
Category: News of Accounts
Wed., Dec. 2, 2015
New Accounts: Seabourn Cruise Line, Camby Hotel, NY Life, Blue Waters Resort, O'verlays, GoDaddy...
By Greg Hazley
Sebourn cruise shipNew business at J Public Relations, Weber Shandwick, Blackbird PR, Warner Communications, Gotham PR, Figliulo&Partners, Brand Architecture, TBWA, The Hoffman Agency...
Category: News of Accounts
Tue., Nov. 24, 2015
PR Accounts: Renaissance NY, Arcadia Healthcare, Bandago, Colorado Edu Association...
By Greg Hazley
Renaissance HotelBusiness wins at MGA Media, Branstyle Comms., Red PR, ReviveHealth, Brandware, Airfoil, Weber Shandwick, TrizCom, Walt & Company...
Category: News of Accounts
Wed., Nov. 18, 2015
PR Accounts: Vidanta, Fredrik Eklund, Maestro Health, SciMetrika, Diamonds Direct...
By Greg Hazley
Q&A residential hotelNew business wins at Turner, The Brooks Group, Pan Communications, French/West/Vaughan, MMI, E. Boineau, Amendola, Zion & Zion, Global Results Comms...
Category: News of Accounts
Mon., Nov. 16, 2015
RED PR Lands Louvelle Account
By Matthew Schwartz
Red PRRED PR will manage Louvelle’s U.S. media relations and consumer PR efforts to increase awareness and promote the Hollywood-inspired line of shower wear and headbands.
Category: News of Accounts
Fri., Nov. 13, 2015
Crop Protection Association Taps Cohn & Wolfe
By Matthew Schwartz

Cohn&WolfeThe Crop Protection Association, which represents the UK Plant Science sector, has selected Cohn & Wolfe for media relations and issues management.

Category: News of Accounts
Fri., Nov. 6, 2015
GM to Review PR Agencies, With Goal One Agency Per Brand
By Matthew Schwartz

General MotorsPR incumbents, such as Weber Shandwick and MSLGroup, which both do corporate work for GM; FleishmanHillard (Cadillac and Chevrolet) and John Doe (Buick and GMC) will compete in the reviews. The budgets will not be curtailed.

Category: News of Accounts
Fri., Nov. 6, 2015
Strategic Vision Tapped for NAMED Account
By Matthew Schwartz
Strategic Vision PR GroupAtlanta-based Strategic Vision has been selected by Nutritional Addiction Mitigation Eating & Drinking (NAMED), a nutritional program, to handle all media and public relations for the company’s launch.
Category: News of Accounts
Mon., Nov. 2, 2015
Rutenberg Rents Rubenstein
By Jon Gingerich
Rubenstein PRRubenstein PR has been picked AOR for New York City residential real estate firm Charles Rutenberg, LLC.
Category: News of Accounts
Mon., Oct. 26, 2015
ChargeItSpot Taps Feintuch Communications for PR Campaign
By Matthew Schwartz
ChargeItSpotChargeItSpot provides free, secure and user-friendly charging stations that can charge eight phones at a time. Clients include Bloomingdale's, Neiman Marcus and Rite Aid.
Category: News of Accounts
Wed., Oct. 21, 2015
PR Accounts on the Move
By Greg Hazley
matthew kenneyNew business wins at PCG Advisory Group, North 6th Agency, Magrino, French/West/Vaughan, Brandware, AutoCom, Wall Street Communications...
Category: News of Accounts
Tue., Oct. 13, 2015
Weber Shandwick Wins Vauxhall UK Social Media Account
By Matthew Schwartz
VauxhallThe agency will drive social strategy, develop social-first campaigns, content creation and community management on behalf of Vauxhall.
Category: News of Accounts
Tue., Oct. 13, 2015
The UAW Hires PR Firm to Drive Message Regarding Contract with fiat-Chrysler
By Matthew Schwartz

UAWThe UAW hired Berlin-Rosen after its members decisively rejected a tentative agreement it reached last month with Fiat Chrysler Automobiles.

Category: News of Accounts
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Oct. '16
Healthcare &
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Sep. '16
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Commentary &
Prof. Development:
Thu., Oct. 20
Healthy Reputations Essential in Healthcare
By Gil Bashe &
Kristie Kuhl
Gil BasheKristie Kuhl

Wed., Oct. 19
Understanding the Executive Power of the President
By Robert Dilenschneider
Robert Dilenschneider

Wed., Oct. 19
PR Lessons From the Political Campaign
By Arthur Solomonarthur solomon

Wed., Oct. 19
Keeping Pace in an Evolving Marketplace
By Dan Martin
Dan Martin

Tue., Oct. 18
PR’s Role in Patient Engagement
By Sharon Reis
Sharon M. Reis

Tue., Oct. 18
Year-End Tax Planning and Developments
By Richard Goldstein
Richard Goldstein

Mon., Oct. 17
HP Job Cuts May Hurt Brand
By Ronn Torossian
Ronn Torossian

Mon., Oct. 17
Marketing Medical Cannabis, Like it’s Medicine
By Jonathan Bloom
Jonathan Bloom

Fri., Oct. 14
Communicating Healthcare in a Mobile-First World
By Johnathon Briggs
Johnathon Briggs

Thu., Oct. 13
Why the VP Debate Could be a Four-Year Story
By Arthur Solomon
arthur solomon

Tue., Oct. 11
Trump is Running Out of Time to Sell His Story
By Bodine Williams
Bodine Williams

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

Fri., Oct. 14
Compton Calls for Comms.
City of Compton

Tue., Oct. 11
FL Airport Seeks PR Pitches
Northwest Florida Beaches Int'l Airport

Thu., Oct. 6
Nassau Health Care Seeks Ad Agency

Wed., Oct. 5
Hawaii Calls for PR Services
Hawaii Tourism Authority

Tue., Oct. 4
Upstate NY DOT Seeks Broadcast, Media Buying Help
Warren County Tourism Department

Mon., Sep. 19
Port of Browsville Eyes PR
Port of Brownsville, TX

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP

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Top 10 PR firms for 2016:
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2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
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