APCO Worldwide and Text100 have developed ATDigitalHealth, an offering that combines the independent DC's firm's healthcare/public policy savvy with the Next 15 Communications unit's technology strength.
A 20-year study authored by Global Health Institute researchers at the University of Wisconsin-Madison found that climate change could have profound public health consequences. While such a sweeping statement can be hard to put into perspective, a glance at today’s headlines shows repercussions already affecting the health sector.
Johnson & Johnson, responding to an unsettled ethical, medical and PR issue, has tapped a prominent bioethicist to lead a third-party advisory committee to decide access for seriously ill patients to drugs that haven't yet been approved.
The American Psychological Assn. is carrying out an independent review of "re-circulated allegations" published today on the front page of the New YorkTimesabout its alleged support of the CIA's torture program to bolster President Bush's justification for abuse of prisoners in his "war on terror."
Dietary supplement retailer GNC Holdings has brought in Sard Verbinnen & Co. to help mount its PR defense against a probe by the New York attorney general into the ingredients of supplement products sold by major retailers.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.