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Too often, companies let water cooler conversations influence their marketing and PR strategies, relying on opinions and hunches instead of research and facts. The result is a communications plan that's apt to change with the prevailing wind.
The healthcare industry is evolving rapidly, and as this landscape changes, communications strategies that keep up with the pace of this change and resonate with target audiences are more important than ever.
The 203,520-member New Jersey Education Assn. says devices such as cellphones, computers and Wi-Fi are “ubiquitous in schools” but “threaten the physical and mental health” of teachers and staff.
Dafna Tachover, Wi-Fi healthcare advocate who was instrumental in getting Wi-Fi routers shut down in Haifa schools earlier this year, told the FCC Sept. 22 that there is an “epidemic” of radiation sickness.
Children should hold cellphones away from bodies, use speaker phone or send text messages, and avoid calls in cars, elevators, trains and buses, says the American Academy of Pediatrics. (3 reader comments)
Eric Windheim, who specializes in documenting the harmful effects of many forms of radiation on people, gave a 27-minute interview Sept. 16 to John Ernest Martin of Paranormal Insights.
Martha Carlos, who led communications for the American Red Cross of Greater Chicago, has moved to the American Brain Tumor Association in Chicago.
Westhampton Beach trustees last night ignored a two-page New York Post feature on the dangers of Wi-Fi and other radiation sources by Nicholas Kardaras, Ph.D.
Georgia teacher Stephanie Dickerson has told how she became afflicted with electro-sensitivity in 2005 but didn’t realize it until 2012. By then she had lost her career, family relations, her doctor, retirement benefits and much more.
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