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Last Updated: Tue., Apr. 16, 2024 @ 11:09 am

Category: Healthcare PRReturn to Latest News

O'Dwyer's Oct. Mag to Focus on Healthcare PR

Thu, Sep. 15, 2022

By Steve Barnes

O'Dwyer's Healthcare PR MagazineThe healthcare and medical sectors of the PR industry are not only in a state of constant transformation, they are also experiencing steady growth—with the promise of more to come. The October issue of O’Dwyer’s will take a close look at the issues facing communicators who work with clients in these sectors.

Bird Flies from M Booth Health

Tue, Jul. 12, 2022

By Kevin McCauley

Tim BirdTim Bird has transitioned out of his chairman role at M Booth Health, three years following its acquisition by UK’s Next Fifteen Communications.

Brunswick Group Adds Healthcare Veteran

Thu, Jun. 23, 2022

By Kevin McCauley

Tanisha CarinoBrunswick Group has hired Tanisha Carino, who has more than 20 years of healthcare and life sciences experience, as a partner in its Washington office.

Moderna Consolidates PR at DXTRA Health

Tue, Jun. 14, 2022

By Kevin McCauley

ModernaModerna has awarded its global corporate PR duties to DXTRA Health, a collective of more than 1,500 staffers housed within Interpublic shops.

The Second Pandemic: Poor Communication

Thu, May 26, 2022

By Gil Bashe, John Bianchi

Gil and JohnScientists and the professionals who communicate on their behalf play a vital role in restoring an unforeseen casualty of the COVID-19 pandemic: the truth.

On the Move: Clyde Group Hires Beamon as SVP-Healthcare

Wed, May 25, 2022

By Steve Barnes

LaShon BeamonClyde Group hires LaShon Beamon as a SVP in its healthcare practice... NBCUniversal promotes Joe Benarroch to EVP of communications for advertising and partnerships... Bospar hires its 100th fulltime staffer—Chani Garb, who joins the company as VP of marketing... Powell Tate, Weber Shandwick’s DC-based public affairs unit, hires Teressa Wykpisz-Lee as SVP, public affairs.

The Impact of COVID on Clinical Trials

Fri, May 20, 2022

By Chantal Beaudry

Chantal BeaudryCOVID's impact has compelled us to look beyond traditional recruitment approaches, enabling the industry to expand the clinical trial ecosystem, and create more effective and inclusive clinical trials moving forward. In recognition of Clinical Trials Day, we explore the impact and key learnings from COVID on study recruitment activities.

FDA Alum Takes Philip Morris Int'l Post

Thu, May 5, 2022

By Kevin McCauley

Keagan LenihanKeagan Lenihan, who served as chief of staff and associate commissioner for external affairs & strategic initiatives at the Food and Drug Administration, is now at Philip Morris International.

Healthcare PR Firms Enjoy 47% Growth in '21

Tue, Mar. 29, 2022

By Kevin McCauley

Courtney Gray HauptHealthcare PR enjoyed robust growth in 2021 as the 80 firms ranked by O’Dwyer’s posted a 46.6 percent gain in total revenue to $1.3B, counseling clients on how to deal with the global COVID-19 crisis.

M Booth Health Taps DXTRA’s Matheson Gay

Wed, Mar. 16, 2022

By Kevin McCauley

Peter Mathison GayM Booth Health has named Peter Matheson Gay, who was chief creative officer at DXTRA’s Health Integrated Solutions, its chief impact officer.

Lazar Succeeds Kuhl at Finn Partners Health Unit

Mon, Feb. 28, 2022

By Kevin McCauley

Fern LazarFinn Partners has named Fern Lazar global practice leader of its health unit to succeed Kristie Kuhl, who will take over Zeno Group’s health and wellness practice at the end of March.

Where 2022 Will Take Healthcare Communications

Mon, Jan. 3, 2022

By Karen Strauss

Karen StraussThe health metaverse, digital therapeutics and connective content are just a few of the developments that will impact healthcare communications in 2022.

Finn Partners Picks Up Medika.Life

Tue, Dec. 14, 2021

By Kevin McCauley

GIl NoahFinn Partners is acquiring Medika.Life, an opinion and news platform that reaches more than 100K decision-makers and influencers in the healthcare community each month.