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Category: Technology PRReturn to Latest News
Tue., May 17, 2016
Former NSA Deputy Director Shares Strategies for Cybersecurity Challenges
By Hal Bienstock
 
Hal BienstockThere are two kinds of companies: those that have been hacked and those that have been hacked but don’t know it yet.
Category: Technology PR
Fri., May 6, 2016
Storytizing: A Communications Game Changer
By Bob Pearson
 
Bob PearsonAll models evolve. Often the change is imperceptible, but in today’s world, the three primal drivers of evolution — technology, science and culture — are shaping how we reach our customers faster than ever before.
Category: Technology PR
Wed., May 4, 2016
Affect Announces Boston Outpost
By Jon Gingerich
 
AffectAffect has expanded, with the opening of a new office in downtown Boston.
Category: Technology PR
Thu., Apr. 14, 2016
Grayling Plugs in Blackberry’s Emery to Lead Tech
By Editorial Staff
 
adam emeryAdam Emery, VP of corporate communications for Blackberry, has moved to Grayling as head of its US technology practice.
Category: Technology PR
Wed., Apr. 6, 2016
PR Lessons From the First Tech Bubble Burst
By Michael Fineman
 
Michael FinemanParallels exist between today’s tech boom craze, characterized by a saturation of up-and-coming startups, with the ill-fated “dot-com” era of the late ’90s.
Category: Technology PR
Tue., Mar. 29, 2016
W20's Brito to Lewis
By Editorial Staff
 
michael britoMichael Brito, who led social marketing for W20 Group, has moved to Lewis as senior VP of digital marketing to head its Lewis Pulse operation in San Francisco.
Category: Technology PR
Mon., Mar. 28, 2016
What B2B Companies Should Look for in a PR Agency Partner
By Vanessa Horwell
 
Vanessa HorwellPR can drive untold value to B2B companies, but it’s up to the industry’s stakeholders to earn that value through tactical campaigns, smart networking and hard work.
Category: Technology PR
Wed., Mar. 16, 2016
Amadeus Selects Speyside
By Jon Gingerich
 
AmadeusSpeyside Corporate Relations has been hired by travel industry IT provider Amadeus to support the company in five markets across the Latin America region.
Category: Technology PR
Tue., Mar. 15, 2016
Weber Collaborates with Columbia’s Data Science Institute
By Jon Gingerich
 
Columbia Data Science InstituteWeber Shandwick has joined the Affiliates Program at Columbia University’s Data Science Institute to collaborate on data-related social issues.
Category: Technology PR
Thu., Mar. 10, 2016
Podesta Ramps Up PR
By Editorial Staff
 
Hastie AfhkamiHastie Afkhami, senior VP for Social@Ogilvy, has joined Podesta Group PR as senior VP and director of digtial as the Washington-based firm ramps up its digital and PR operations.
Category: Technology PR
Thu., Feb. 25, 2016
Swordfish Secures BTB Security
By Jon Gingerich
 
BTB SecuritySwordfish Communications has been named agency of record for cyber security firm BTB Security, LLC.
Category: Technology PR
Thu., Feb. 18, 2016
Tech Vet Launches New Shop
By Jon Gingerich
 
scott friedmanPR veteran Scott Friedman has launched a New York-based technology shop, The Lede Agency.
Category: Technology PR
Thu., Feb. 18, 2016
Wreckage of Google Wi-Fi Balloon Found in Sri Lanka
By Jack O'Dwyer
 

Wi-Fi high-altitude balloonWorkers at a Sri Lanka tea plantation on Feb. 17 found wreckage of a Google “Project Loon” Wi-Fi high-altitude balloon. It was the maiden flight of the controversial project that would bring Wi-Fi to remote areas.

Category: Technology PR
Wed., Feb. 17, 2016
BPMPR Bolsters Phantom Glass
By Jon Gingerich
 
Beautiful PlanningBeautiful Planning Marketing & PR has been named agency of record for screen protection company Phantom Glass.
Category: Technology PR
Thu., Jan. 28, 2016
McGrath/Power Fires Up PR for Medicinal Cannabis Company
By Jon Gingerich
 
McGrath PowerMcGrath/Power Public Relations and Communications has become AOR for Constance Therapeutics, a manufacturer of medicinal cannabis oil.
Category: Technology PR
Wed., Jan. 27, 2016
Report: Apple PR Alum in Talks with Twitter
By Editorial Staff
 
natalie kerrisNatalie Kerris, senior director of worldwide communications for Apple until last April, is in talks to join Twitter, according to a report.
Category: Technology PR
Mon., Jan. 25, 2016
Twitter Global Media Chief Exits Among Others
By Editorial Staff
 
katie stantonKatie Stanton, global head of media for Twitter, has left the social messenging service amid a handful of top departures.
Category: Technology PR
O'Dwyer's Poll:
Jill Stein
What will be the end result of the recount campaign being waged by Jill Stein's & Hillary Clinton's lawyers?
Clinton gains the White House
More fuel for Trump backers
Waste of time & money
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Nov. 28, 2016
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O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
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O'Dwyer's magazine back issues
 
Commentary &
Prof. Development:
Fri., Dec. 2
Wearing Blinders: The Sports Sponsors Playbook
By Arthur Solomon
Arthur Solomon

Thu., Dec. 1
A Vote is Only the Beginning of Democracy
By Joe Honick
Joe Honick

Tue., Nov. 29
Taxes and Identity Theft
By Richard Goldstein
Richard Goldstein

Tue., Nov. 29
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff

Mon., Nov. 28
Anti-Trump Journalist Group Has Banquet Sans Humble Pie
By Jack O'Dwyer
Ronn Torossian

Mon., Nov. 28
The Art of Trump’s Failed NYT Deal
By Eric Starkman
Eric Starkman

Mon., Nov. 28
Lufthansa Flies Into PR Nightmare
By Ronn Torossian
Ronn Torossian

Mon., Nov. 28
Matching the Vision of PR Buyers with PR Sellers
By Rick Gould
Rick Gould

Mon., Nov. 28
Corporations Look to White House for Top Comms. Pros
By Nick Kalm
Nick Kalm

Wed., Nov. 23
Double Spaces Are Dead. Here’s Why You Should Care
By Rachel Thomas
Rachel Thomas

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:

Mon., Nov. 28
Rhode Island Issues RFPs
Rhode Island Commerce Corporation

Tue., Nov. 22
BK Navy Yard Wants Site Redesign
By Jon Gingerich
Brooklyn Navy Yard Development Corporation

Fri, Nov. 11
Barbados Tourism Looks for Agency of Record in US
Barbados RFP

Fri., Nov. 4
Vidalia Onion Committee Requests Marketing Proposals
Vidalia Onion Committee

Thu., Nov. 3
Wiki Education Foundation Wants Communications Help
Wiki Education Foundation

Fri., Oct. 28
AR Dept. of Parks and Tourism Seeks AOR
Arkansas Department of Parks and Tourism

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
Edelman Trust Barometer Edelman Trust Barometer 2013
5WPR NYC Public Relations Firm
 
Mediaco by Weber Shandwick
 
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. APCO Worldwide, D.C. - $119,858,300
2. WE, Wash. - $98,782,000
3. W2O Group, San Fran. - $95,010,000
4. Ruder Finn, NY - $74,000,000
5. Finn Partners, New York - $71,481,000
6. LEWIS, San Fran. - $68,585,000
7. ICR, CT - $56,208,757
8. Zeno Group, New York - $47,343,821
9. PadillaCRT, New York - $34,813,666
10. Global Strategy, New York - $31,000,000
Full ranking of firms >>
Become an O'Dwyer's Ranked PR Firm
 
Edelman - Show Up Differently Edelman - Show Up Differently
 
Peppercomm
 
 

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By Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
 
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It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
 
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2016-17 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Svcs. & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
 
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
 
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