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Category: Media NewsReturn to Latest News
Fri., Sep. 23, 2016
YouTube, Gmail More Popular Among Teens than Social Media
By Jon Gingerich
 
NCSAA study on the online behaviors of American teens found that YouTube and Gmail were more poplar among this demographic than Snapchat, Instagram, Facebook or Twitter.
Category: Media News
Thu., Sep. 22, 2016
Reporters Help Companies Create Ads—Panel
By Jane Landers
 

Daily News Panel on branded contentA spirit of cooperation with the community and advertisers is currently required of reporters, a New York Daily News panel was told last night. Attendance was 150+. (1 reader comment)

Category: Media News
Mon., Sep. 19, 2016
Daily News Editors Handle Hot Potato - “Branded Content”
By Jack O'Dwyer
 

Jim RichThe crumbling wall between the “business” and “editorial” sides of media, which has helped credibility in media to plummet from 69% in 1974 to 21% last year, is the topic of a New York Daily News panel Wednesday at 6 p.m.

Category: Media News
Fri., Sep. 16, 2016
New York News Hosts Public Panels on Media Changes
By Jack O'Dwyer
 

Daily News Innovation LabThe New York Daily News is hosting a series of public events focused on “the changing new media landscape.” Editor-in-chief Jim Rich will be among panelists Sept. 21 at 6 p.m. at 11 Times Square.

Category: Media News
Wed., Sep. 7, 2016
Fox Apologizes, Settles Harassment Suit
By Greg Hazley
 
Gretchen CarlsonFox News parent 21st Century Fox settled a high-profile harassment suit by former host Gretchen Carlson for $20M and apologized for the company’s treatment of Carlson, who has hired a high-powered Hollywood PR exec.
Category: Media News
Wed., Sep. 7, 2016
Newspaper Association Drops 'Newspaper' in Re-Brand
By Greg Hazley
 
times adTrade group the Newspaper Association of America has dropped "newspaper" from its name and re-branded as the News Media Alliance in a bid to highlight the industry’s “evolution” to digital content.
Category: Media News
Tue., Aug. 30, 2016
Osgood Exits 'Sunday Morning'
By Editorial Staff
 
charles osgoodCharles Osgood, host of CBS' "Sunday Morning" for the past 22 years, is stepping down at the age of 83.
Category: Media News
Wed., Aug. 24, 2016
Starz Tunes in Glover Park
By Editorial Staff
 
Power on StarzTV network and video entertainment company Starz has plugged in Glover Park Group for communications and government relations focused on Washington.
Category: Media News
Thu., Aug. 18, 2016
Bough Exits Mondelez
By Editorial Staff
 
bonin boughDigital guru Bonin Bough has departed the chief media and eCommerce officer post at Mondelez International.
Category: Media News
Wed., Aug. 17, 2016
Nocera to BuzzFeed DC After Short PR Stint
By Editorial Staff
 
noceraKate Nocera, the political reporter who jumped to PR last year with SKDKnickerbocker, is returning to BuzzFeed as managing editor for Washington, D.C.
Category: Media News
Fri., Aug. 12, 2016
Huffington Exits HuffPost for Start-Up
By Editorial Staff
 
Arianna HuffingtonArianna Huffington is leaving her 11-year-old, eponymous progressive news site to build a new site focused on lifestyle, health and wellness content.
Category: Media News
Fri., Aug. 12, 2016
Brookings Fires Back at NY Times
By Editorial Staff
 
How Think Tanks Amplify Corporate America's InfluenceThe Brookings Institution has fired back at the New York Times with a 7,000-word, annotated retort after the paper published a series of articles about the influence and funding of corporations on think tanks.
Category: Media News
Mon., Aug. 8, 2016
“Branded” Media Content Fights Facebook (and Loses)
By Jack O'Dwyer
 

Facebook like buttonAds that look like editorial matter are a “necessary evil,” say 45% of those voting in a current poll on this website. They are “unethical,” say 27%. Since stories “with a Mickey in them” are being pushed by New York Times and others, it’s no wonder Facebook is thriving.

Category: Media News
Wed., Aug. 3, 2016
Vice Slates Nightly News Program Sept. 26
By Editorial Staff
 
vice newsVice Media is slated to debut a nightly news program Sept. 26 on HBO, a half-hour weeknight competitor to the network mainstays.
Category: Media News
Mon., Aug. 1, 2016
“Branded” Media Content Boosted and Blasted
By Jack O'Dwyer
 

John Oliver“Branded” content, advertiser written stories that look like regular editorial matter, is getting lots of media attention, most of it good but some of it negative.

Category: Media News
Mon., Jul. 25, 2016
Twitter to Up Users by Double Digits in 2016
By Jon Gingerich
 
TwitterTwitter will see global users gains of about 11 percent this year, an increase primarily attributed to growth occurring outside the U.S.
Category: Media News
Thu., Jul. 21, 2016
Ailes Steps Down at Fox
By Jon Gingerich
 
Roger AilesFacing allegations of sexual harassment, Roger Ailes has resigned from his position as Fox News chairman and CEO.
Category: Media News
Thu., Jul. 14, 2016
Nielsen: SVOD Usage Now Rivals DVRs
By Jon Gingerich
 
NielsenTV still leads when it comes to overall media consumption, with subscription-based video on demand programming now available in 50 percent of all U.S. households, according to a report by Nielsen.
Category: Media News
Thu., Jul. 14, 2016
Wilson Heads Back to The Hill
By Jon Gingerich
 

Reid WilsonReid Wilson, former online reporter for The Hill, has returned to that Washington, D.C. mainstay, where he will cover state politics.

Category: Media News
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Commentary &
Prof. Development:

Tue., Dec. 6
Why the Times Should Hire a Pro-Trump Columnist
By Fraser Seitel
Fraser Seitel

Tue., Dec. 6
Chief Storyteller: The Newest Member of the C-Suite
By Rachel Spielman
Rachel Spielman

Tue., Dec. 6
Adding Purpose-Driven Partnerships to Your Game Plan
By Steve Mann
Steve Mann

Mon., Dec. 5
Faltering Press, PR Are in a "Pickle"
By Jack O'Dwyer
Ronn Torossian

Mon., Dec. 5
Breitbart and Kellogg’s at War
By Ronn Torossian
Ronn Torossian

Fri., Dec. 2
Wearing Blinders: The Sports Sponsors Playbook
By Arthur Solomon
Arthur Solomon

Fri., Dec. 2
NY Post Sees Traffic Problem But Has No Solutions
By Jack O'Dwyer
Ronn Torossian

Thu., Dec. 1
A Vote is Only the Beginning of Democracy
By Joe Honick
Joe Honick

Tue., Nov. 29
Taxes and Identity Theft
By Richard Goldstein
Richard Goldstein

Tue., Nov. 29
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff

Mon., Nov. 28
Anti-Trump Journalist Group Has Banquet Sans Humble Pie
By Jack O'Dwyer
Ronn Torossian

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:

Mon., Nov. 28
Rhode Island Issues RFPs
Rhode Island Commerce Corporation

Tue., Nov. 22
BK Navy Yard Wants Site Redesign
By Jon Gingerich
Brooklyn Navy Yard Development Corporation

Fri, Nov. 11
Barbados Tourism Looks for Agency of Record in US
Barbados RFP

Fri., Nov. 4
Vidalia Onion Committee Requests Marketing Proposals
Vidalia Onion Committee

Thu., Nov. 3
Wiki Education Foundation Wants Communications Help
Wiki Education Foundation

Fri., Oct. 28
AR Dept. of Parks and Tourism Seeks AOR
Arkansas Department of Parks and Tourism

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
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O'Dwyer's PR Firm Rankings Seal2016 Rankings
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Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. APCO Worldwide, D.C. - $119,858,300
2. WE, Wash. - $98,782,000
3. W2O Group, San Fran. - $95,010,000
4. Ruder Finn, NY - $74,000,000
5. Finn Partners, New York - $71,481,000
6. LEWIS, San Fran. - $68,585,000
7. ICR, CT - $56,208,757
8. Zeno Group, New York - $47,343,821
9. PadillaCRT, New York - $34,813,666
10. Global Strategy, New York - $31,000,000
Full ranking of firms >>
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Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
 
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It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
 
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