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Category: Public RelationsReturn to Latest News
Thu., Apr. 3, 2014
Chevron Hit for Bankrolling 'News' Site
By Kevin McCauley
 
richmond standardMedia watchdog Media Matters for America is taking oil giant Chevron to task for its launch of a local “news” site in Richmond, Cal., the site of its 2012 refinery fire that led to a financial settlement of $2M for fines and restitutions.
Category: Public Relations
Wed., Apr. 2, 2014
PR to Journalist Ratio on the Rise
By Greg Hazley
 
blsThere are 4.6 PR pros for every reporter in the U.S., according to the latest Dept. of Labor figures for 2013, up from a three-to-one ratio in 2008.
Category: Public Relations
Thu., Mar. 27, 2014
#TBT - March 26, 1969 O'Dwyer's Newsletter
By Greg Hazley
 
newsletterMarch 26, 1969 edition of O'Dwyer's Newsletter
Category: Public Relations
Tue., Mar. 25, 2014
MSL President to Lead Cannes PR Jury
By Greg Hazley
 
cannesMSLGroup North America president Renne Wilson will head the 2014 Cannes Lions jury for PR.
Category: Public Relations
Mon., Mar. 10, 2014
Ketchum's Dilemma: To Represent or Not To Represent Russia
By Arthur Solomon
 
Should a PR firm represent a client that is adverse to American interests? In this case, the client is Russia, represented by Ketchum, but the same question could be asked by most international PR firms which have toiled on behalf of foreign accounts or governments.
Category: Public Relations
Thu., Mar. 6, 2014
Peppercomm Reads Redbook Exec for Content Post
By Greg Hazley
 
robyn mait levineRobyn Mait Levine, associate publisher for integrated marketing at Hearst's Redbook, has moved to Peppercomm in the new post expanding its content services.
Category: Public Relations
Wed., Mar. 5, 2014
Pataki Aide Goes Rational
By Kevin McCauley
 
peter bardenPeter Barden, who was former New York governor George Pataki's deputy director of legislative affairs, has joined Rational 360 as managing director in New York.
Category: Public Relations
Fri., Feb. 28, 2014
PR Quotes of the Week
By Greg Hazley
 

“[B]rands have never been more fragile. The reason is simple: consumers are supremely well informed and far more likely to investigate the real value of products than to rely on logos.”

— James Surowiecki, “Twilight of the Brands,” The New Yorker ....

Category: Public Relations
Wed., Feb. 26, 2014
Ex-US Weekly Editor Sees PR Light
By Kevin McCauley
 
suzanne marcheseSuzanne Marchese, former senior fashion editor at US Weekly, is opening a Beverly Hills outpost for New York’s Now+Zen PR, lifestyle PR shop.
Category: Public Relations
Mon., Feb. 24, 2014
A (Mostly) Optimistic Outlook for PR
By Marian Salzman
 
marian salzmanWhen O’Dwyer’s asked me to write up my thoughts on the state of public relations trends and the challenges of managing a PR agency in 2014, my first response was, well, ambivalence. Why? In short, my outlook is both bleak and upbeat. 
Category: Public Relations
Wed., Feb. 19, 2014
Court Rules for Heather Mills in $168K PR Tab Spat
By Greg Hazley
 
heather millsHeather Mills, the model and ex-wife of Paul McCartney, does not owe her former PR firm $168K, a federal appeals court ruled Feb. 14.
Category: Public Relations
Thu., Feb. 13, 2014
Thirty Ink Touts Pussy Riot Purchase Visit
By Greg Hazley
 
pussy riotThirty Ink Media is helping Purchase College leverage the unpublicized Feb. 7 visit by members of the Russian dissident band Pussy Riot.
Category: Public Relations
Tue., Feb. 11, 2014
Atlanta PR Shop Organizes 'Salt Drive' Amid Storms
By Greg Hazley
 
saltAtlanta PR firm Trevelino/Keller is organizing a crowd-sourced campaign to supply salt for areas of its ice and snow-beleaguered city where key non-profits operate.
Category: Public Relations
Mon., Feb. 10, 2014
Bragman Helps Sam Come Out
By Kevin McCauley
 

michael samCollege All-American Michael Sam enlisted Hollywood publicist Howard Bragman, who is gay, to handle his “coming out” news, which earned front-page coverage of today’s New York Times.

Category: Public Relations
Fri., Feb. 7, 2014
Paul Fasts for Diversity in PR, Adland
By Kevin McCauley
 
mike paulNew York counselor Mike Paul will begin a two-day fast Feb. 12 to draw attention to what he sees as a lack of diversity among large PR firms, ad agencies and corporate communications departments.
Category: Public Relations
Thu., Feb. 6, 2014
Clemens Loses Latest Bid to Protect PR Docs in Suit
By Greg Hazley
 
roger clemensEmbattled baseball star Roger Clemens must turn over PR documents in the defamation suit brought by his former trainer, Brian McNamee, a federal judge ruled Jan. 30.
Category: Public Relations
Tue., Jan. 28, 2014
Brodeur, Blackberry Settle Suit
By Greg Hazley
 
Brodeur Partners and former client Blackberry have settled a $700K lawsuit by the PR firm, which claimed the former Research in Motion didn't pay for work on a "make or break" campaign for the mobile device maker.
Category: Public Relations
Wed., Jan. 22, 2014
Solomon: PR Boondoggles & Missteps of 2013
By Arthur Solomon
 
Corporate PR crises - and there were many – took a back seat in 2013 to the going ons in Washington.  Result: Good news for crisis specialists.
Category: Public Relations
Wed., Jan. 22, 2014
Bite Back on Track
By Greg Hazley
 
Next Fifteen Communications Group said Jan. 21 that its troubled Bite PR operation returned to profitability during the first five months of its financial year ended Dec. 31.
Category: Public Relations
Fri., Jan. 17, 2014
Shove: How the PR Industry Could Win the Future
By Greg Shove
 
greg shoveIn the era of brand story-telling, the PR industry is well suited to win the future of communications.
Category: Public Relations
Today's Poll:
October 2014
LEGO should have:
never aligned with Shell.
cut ties with Shell earlier.
defended Shell.
attacked Greenpeace.
View past polls
Snapshots - 10/17/08
 
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2014 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
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Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
 
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The 2014 Extending Your Brand to Employees Conference
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Top PR Firms - 2014 Rankings
 
rankings17 of Top 25 PR Firms Grew in Double Digits in 2013
Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
 
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
10. DKC, New York - $32,896,560
 
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